At U.S. LawShield our focus is on encouraging people to take proactive measures to improve their safety and self-defense abilities—and to serve those who do. We strive to create better-protected communities of responsible self-defenders who have the peace of mind to live their lives confidently. Our company was established in 2009. After initially launching in Texas as Texas LawShield®, the demand for services developed well beyond state lines. Our coverage began to expand across the United States, which is when we became U.S. LawShield.

Today, we provide coverage in 46 states and have proudly served more than 2 million people in their self-defense journey. Ready to join our driven and talented individuals who care about protecting the rights of responsible self-defenders?

As a copywriter you will work independently as well as in a team, responsible for writing creative copy for traditional and digital marketing campaigns targeting new and existing members. You will report directly to the Creative Director.

Apply if you have/are:

Minimum 4 years of experience.
Experience working for creative agencies.
Compelling portfolio of work spanning a wide range of creative projects.
Stays abreast of best practices and techniques to continually develop fresh and creative content.
Monitor urgent copy changes for graphics and coordinate change turnaround times with project management.
Must be highly organized and flexible; able to work on multiple projects under tight deadlines.
Be proactive, fun and have a positive outlook.
Be able to embrace collaboration, change, and creativity.

Day-to-Day Duties:

Start with clear understanding of brand uniqueness, brand tone and personality
Write with clarity of target, with campaign and business goals in mind. In every case ensure communication is purposeful as it clearly delivers on intended takeaways and call to action.
Conceptualize and write engaging content for creative initiatives, including integrated marketing campaigns, collateral, social, email, blog, newsletter and other related traditional and digital elements.
Researches and writes content for marketing campaigns based on completed consultation and/or industry best practices.
Adherence to established corporate brand standards. Make sure all communications are as consistent as they can be.
Ensure projects are completed at a high level of execution and on time.
Provide revisions that are accurate and follow the direction of the Creative Director.
Ability to present copy solutions / ideas to Supervisor and key stakeholders.

Benefits:

$70,000 - $80,000 salary commensurate with experience
Additional bonus opportunities provided for company-wide goals
Insurance options include medical, dental, vision, disability, and life
401k available on day 1
PTO beginning at 15 days per year and accruing with additional tenure
12 Paid Holidays
Complimentary U.S. LawShield membership
Employee Assistance Program (EAP) with travel protection, counseling, and medical bill-saver program
A laptop to be used for all work-related business
Top performers are considered for advancement opportunities
Join the nation’s largest legal defense for self-defense organization

U.S. LawShield®

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Copywriter