Mission Statement
Uplift's mission is to create and sustain public schools of excellence that empower each student to reach their highest potential in college and the global marketplace and that inspire in students a life-long love of learning, achievement, and service in order to positively change their world.
Primary Purpose
The Communications Coordinator will work with the Marketing Manager and alongside the marketing and communications team to help plan, implement, and track the success of communication initiatives directed to both internal and external stakeholders. They will also assist with network-wide parent communications, crisis communications, blog posts, and social media channels. They will work with campus and corporate personnel as needed to help execute messaging and marketing strategies. The Communications Coordinator will write and distribute a weekly network-wide staff newsletter. Additionally, they will write and distribute a weekly network-wide family newsletter informing all Uplift families of events, news and up-to-date information. The Communications Coordinator will not be bored amidst this fast-paced, every-evolving environment.
Duties/Responsibilities
- Work with marketing and communications team to implement marketing campaigns directed at both internal and external stakeholders to support strategic initiatives, which could include developing campaign strategies and timelines, writing, managing timelines and deadlines, and working with other corporate departments or outside vendors.
- Create and manage weekly parent and staff newsletters
- Manage notifications, permissions, and training for the parent mobile app
- Write network-level communications to employees and families and distribute through appropriate channels as needed
- Assist with crisis communication across the network
- Research and write blog posts approximately 6 times a year
- Assist web team with content updates on both internet and intranet sites
- Assist with social media channels including building out the content calendar, writing, and scheduling posts
- Work with graphic designers to manage graphics needed for social media and other marketing initiatives.
- Collaborate with Marketing Manager to repurpose news stories to achieve maximum impact
- Work with the Marketing Manager to carry out special projects as needed.
- Promote a positive image of the network, support the goals and objectives of the department, and follow network policies and branding.
- Assist with Spanish translation
- Be available for occasional network events (sometimes after hours) to provide communications coverage, which could include interviews, recap writing, video, and photography.
Qualifications
Education, Experience, and/or Certification(s)
Education Requirements: Bachelor's degree (B.A./B.S.) from four-year college or university required. At least two years of related communications, marketing, or education experience is required; Relevant work experience may be substituted for degree requirement.
Required Skills/Abilities
- Communication Skills: advanced writing and reading skills along with the ability to effectively communicate with various stakeholders and audiences
- Bi-lingual Sills: Ability to speak and write fluently in Spanish is required.
- Technology: Comfortable working with various technology systems such as Microsoft Office, web content management systems, Asana (Project Management System), Blackboard mobile app (or similar).
- Creativity: Provide suggestions to marketing and communications team regarding campaigns, initiatives, and school messaging.
- Detail Oriented: Ability to juggle multiple tasks and deadlines and help set reasonable timeframes for project completion
Physical Demands/Environmental Factors
Physical Demands: Carrying up to 50 lbs, driving from campus to campus, working at events
Work Environment: In office. Occasional travel to campuses or meeting locations