Want to work in a great environment?
A top Suffolk County, NY based manufacturer seeks a detail oriented Graphic Artist/Social Media Specialist for our in-house Marketing Department.
Framerica is among the largest, most recognized moulding manufacturers in the United States. The dynamic mix of trend setting products and innovative marketing has kept the company in a leadership position for half a century. Its Yaphank, New York based headquarters includes the industry’s most respected and talented sales, marketing and production teams.
Competencies:
- Company Core Values - Accountability, Teamwork and Collaboration, Exceptional Service, Adaptability & Passion for what YOU do.
- Efficient - Able to execute tasks in a timely manner as well as find ways to streamline workflows
- Organized - Plans, organizes, and schedules in an efficient, productive manner. Focuses on key priorities.
- Persistent - Demonstrates tenacity and willingness to go the distance to get something done.
- Proactive - Self motivated. Brings new ideas to the company.
- Strong work ethic - Possesses a strong willingness to work hard and willing to put in the extra effort to get the job done.
- Open to criticism and ideas - Often solicits feedback and is able to build off of constructive criticism.
Skill set
- Advanced knowledge of Adobe Creative Suite (Photoshop, illustrator and inDesign)
- Must be creative and deadline oriented
- A well-honed design aesthetic
- Experienced in social media scheduling and design
- Comfortable with creative writing for marketing campaigns
- Familiar with maintaining a brand
- Must be familiar with product photography and photo retouching
- Knowledge of Wordpress a plus
- Video editing knowledge a plus
The Graphic Artist/Social Media Specialist will report to the Marketing Director and will contribute to marketing activities, including:
- Assist/support/contribute in the development and execution of various marketing campaigns, including strategy, creative development and production
- Demonstrate ability to think creatively and provide solid input for contributions
- Implement assigned projects within time constraints
- Work with outside vendors such as printers, venues, suppliers etc.
- Manage inventory and re-ordering of promotional items and supplies
- Assist in planning and executing corporate events
- Help maintain corporate website and social profiles including posting product updates and social posts
- Develop copy and design for press releases, newsletter, corporate website, social media, campaign content, collateral and manuals.
- Analyze and report on marketing activities
- Aid in the design of new products
- Design of corporate and product sell sheets
- Basic website maintenance (adding/removing products)
- Manage/create/execute content for Facebook, Instagram, LinkedIn, & Twitter accounts (imagery and copy)
- Implement monthly process and calendar for social media accounts
- Strategize and increase social media followers/engagement organically
- Write and create content for monthly blog posts/PR utilizing SEO strategies
- Shooting high-quality video and photos with DSLR camera (training available)
- Editing in Adobe Premiere, Photoshop and Lightroom
- Create reels and videos for Instagram
- Create graphics for social media posts
- Both technically-minded and design-oriented
- Analyze reels and posts data to review KPI's and create monthly reports
Qualifications:
- Minimum 3 years experience marketing and/or web development in a B2B sales environment
- Experience managing a brand's social media strategy—including presence and brand voice—that resulted in the growth of a loyal audience base
- Deep understanding of the social channels available, successful content formats.
- Experience with social media reporting tools and influencer platforms.
- Strong relationship-building skills, flexibility and adaptability; with the ability to collaborate, influence and persuade at all levels, both internally and externally
- Excellent organizational, written and verbal communication skills
Salary commensurate with experience.
If you are excited about this career opportunity, please forward your resume and salary requirements.