Join a three-year-old growing-commerce company specializing in fashion, homeware, tabletop & gifts. The Avenue by Lyndsey Zorich is a female-led, Houston owned business that has disrupted the market in online retail with distinctive content creation and an incredibly curated offering of goods highlighting small brands, artists, and makers to our incredible customers. Joining The Avenue at this state offers potential for significant opportunity as we continue to scale growth of our brand.
Responsibilities
· Create, publish and organize social media content across all company social media platforms including Instagram, TikTok and Pinterest.
· Keep a strong pulse on orders – understanding what is selling and why - and execute effective sales strategies on all social platforms (social, newsletter, app).
· Be a team player able to work with cross functional teams to create a beautiful corner on the Internet with unique products, exceptional customer service and a kindness culture.
· Build strategic plans around key commerce days/holidays.
· Maintain messages on @shoptheavenue & @lyndseyzorich accounts as well as support engagement on @shoptheavenue.
· Capture and edit video and photo content (lifestyle, retail, BTS, events, etc.).
· Maintain and grow current brand followers with a deep understanding of customer base.
· Stay abreast of social media marketing strategies, trends, industry knowledge and small business culture.
· Coordinate content shoots.
Requirements:
· Must reside in Houston, TX.
· Strong comfort level with shooting, editing and creating social media content.
· Creativity and sales acumen must be at the forefront of decision making.
· Experience working in a fast-moving entrepreneurial environment with competing deadlines and priorities.
· Must be comfortable with hybrid work both offsite, in office, and remote.
· Solid understanding of Instagram + Instagram Reels, TikTok, Pinterest required.
· Experience with Canva, Klaviyo, RewardStyle encouraged but not required.
Benefits:
Join a growing start-up and learn the ins and outs of a scaling entrepreneurial business.
Employee discount from The Avenue products.