About Tava
Tava Health is a venture-backed, online mental health company that partners with employers to provide convenient, high-quality, accessible mental health resources to employees and their families.
About The Role
We’re looking for an experienced senior marketer that will lead and execute our outbound marketing strategy but who isn’t afraid to get their hands dirty and dive into the details! With a “Zero to 1” talent for content creation, you will play a critical role in shaping all our external marketing campaigns. You will be partnering closely with our executives and our client-facing team to ensure that our messaging across web, social, email + partner and customer-facing materials is engaging, relevant, and conversation-worthy.
Responsibilities
- Partner with our sales team to create unique content for HR leaders that drives awareness of Tava specifically and the need to improve access to mental health generally
- Manage offline marketing activities such as events, partner enablement, and media/analyst relations
- Architect an amazing website that communicates Tava’s vision and converts each of our different audiences (employers, clients, and therapists) into Tava users
- Craft external corporate communications alongside our CEO
- Drive a customer-first mindset to produce blog, webinar, case study, whitepaper, newsletter, and ad content to support our go-to-market strategy and thought leadership efforts
- Coach and manage external freelancers
Background We Seek
- A deep passion for all aspects of developing and creating great content with a track record of building thought leadership programs for other companies
- 8+ years of marketing experience, preferably in a content and communications role
- Ability to convey ideas succinctly verbally, in writing, and when presenting to others
- A proven ability to uplevel brand awareness and demand generation goals via B2B content marketing strategy and tactics
- Ability to juggle multiple projects and shift priorities as needed
- Self-starter mentality and ability to operate without much guidance
- Skilled at HubSpot Marketing Hub
- Bachelor's degree in a relevant field
Why You'll Enjoy Working With Us
Enjoy working remotely (anywhere in the contiguous 48 US states) in this full-time, salaried position. Tava offers a highly competitive benefits package including parental leave, paid holidays and PTO, medical, dental, and vision insurance, and (of course) a generous mental health benefit. This position also offers the opportunity for stock options.
Tava is an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, marital or disability status.
As a recruiting team, we do our best to communicate with all candidates. If you have not received an email from Tava within a few days of submitting your application please check your spam filter.
- Please note: All Tava hiring is handled by company representatives using "@tavahealth.com" email addresses. Please beware of unauthorized recruiting communications requesting personal information. We never hire anyone without first completing a real-time, face-to-face interview (conducted by video or in-person), nor do we use encrypted instant messaging services like Signal. If you have questions regarding the authenticity of any outreach, please do not hesitate to use the chat feature on our website or contact us at careers@tavahealth.com***