Associate Marketing Specialist
Associate Marketing Specialist Job Description:
We are seeking a dynamic and creative Associate Marketing Specialist to join our team at Resolution Technologies. As a key member of our marketing department, you will play a crucial
role in shaping and executing our branding strategies and driving sales opportunities. You will be responsible for creating and managing captivating social media content, drive sales enablement through email and text marketing campaigns, overseeing the company newsletter, maintaining our website content, and effectively managing our lead generation software. In addition, you will contribute to organizing company events, fostering client relationships, and strengthening team cohesion.
Associate Marketing Specialist Responsibilities:
- Develop, implement, and manage the company's social media content across platforms including LinkedIn, Instagram, Facebook, and TikTok.
- Create and cultivate leads for Sales enablement through our lead generation and marketing campaigns.
- Manage our website content and must be proficient with WordPress.
- Attend University Career Fairs and represent our company while also performing corporate recruiting duties when needed.
- Create engaging and relevant content that aligns with our brand identity and resonates with our target audience.
- Craft and execute email campaigns through the company newsletter to nurture leads and engage clients.
- Maintain and update website content, ensuring accuracy, relevance, and an exceptional user experience.
- Effectively manage and optimize the company's lead generation software, leveraging data to drive successful sales outcomes.
- Collaborate with cross-functional teams to ensure marketing efforts are aligned with business goals.
- Assist in planning and executing company events, such as client appreciation dinners and team outings.
- Monitor, analyze, and report the performance of marketing campaigns, using data-driven insights to refine strategies.
- Stay up-to-date with industry trends and competitor activities to identify opportunities for innovation.
Associate Marketing Specialist Required Skills:
- Proficiency in using Canva for creating visually appealing graphics and marketing materials.
- Experience working with WordPress for website content management.
- Strong familiarity with LinkedIn, Instagram, Facebook, and TikTok for social media marketing.
- Excellent written and verbal communication skills, with the ability to craft compelling copy.
- Creativity and an eye for design, demonstrated through a portfolio of previous work.
- Exceptional organizational and project management abilities to handle multiple tasks simultaneously.
- Strong analytical skills to measure the effectiveness of marketing initiatives.
- Ability to collaborate effectively with team members across various departments.
Associate Marketing Specialist Preferred Qualifications:
- Bachelor's degree in Marketing or a related field.
- Previous work experience or internship in a staffing company or sales organization, showcasing an understanding of the industry.
- Proficiency in additional design tools, video editing software, or marketing automation platforms.
- Knowledge of SEO and digital marketing strategies.
- Experience in planning and executing successful events.
- Relevant certifications in marketing or digital marketing.
At Resolution Technologies, we value innovation, teamwork, and dedication. The Associate Marketing Specialist role offers an exciting opportunity to contribute to the growth of
our company and enhance our market presence. If you are a creative and driven
individual with a passion for marketing, we encourage you to apply and join our dynamic team.