Internal Communications & Engagement Specialist

Exceptional opportunity for a highly motivated, organized, and positive self-starter who thrives working autonomously, yet collaboratively. The Internal Communication & Engagement Specialist (“Specialist”) will play an integral role in executing campaigns to engage Sturdy Health team members, support strategic initiatives, increase participation in programs and improve overall communications. The Specialist will work collaboratively across the health system to ensure consistent delivery of key messages for internal communication. They will develop a variety of communication materials in support of activities, initiatives, and internal events. In partnership with the Public Relations & Community Benefit Manager, the Specialist will actively support internal and external events, as well as capture photographs and videos, as needed, for use on digital/social platforms and traditional mediums.

Education/Training

• Bachelor’s degree required
  
  

Licenses/Certification

• N/A
  
  

Required Qualifications And Skills

• Minimum of 5 years of relevant experience in communications, marketing, or public relations, preferably with direct experience planning and executing internal communications.
• Excellent verbal and written communication skills.
• Strong interpersonal skills
• Strong project and expectation management skills
• Independent, self-starter with a strong sense of ownership and the ability to work independently while keeping the team and key point people updated on efforts.
• Demonstrated proficiency in leveraging digital platforms (social media and website) for effective promotion and visibility.
• Ability to distill complex messages into the appropriate communication for a variety of audiences.
• Ability to write business communications, talking points for senior leaders, fliers, articles and similar content aligned to the brand's messaging and voice.
• Skilled in writing, layout, editing and proof reading with strong attention to detail.
• Ability to clearly, positively, and professionally represent the Sturdy Health brand in all forums.
• Proficiency in content creation for digital and traditional communication channels.
• Creativity and proficiency with photography and desktop video production.
• Creativity and proficiency with developing and executing colleague engagement activities which cultivate an engaging and fun workplace systemwide.
• Ability to multi-task, pivot and work effectively in a fast-paced environment as a collaborative, inclusive team member.
• Ability to meet deadlines while effectively managing changing priorities.
• Ability to make sound decisions in a fast-paced environment with minimal guidance.
• Ability to function independently in a matrix reporting environment.
• Ability to work occasional evenings and weekends for events, as needed.
• Proficiency with Adobe Suite – InDesign, Photoshop, Illustrator
• Proficiency with Microsoft Office, including PowerPoint, Excel, and Word
  
  

Essential Job Functions

• Works with the staff system-wide, including physicians, clinicians, and team members, to identify internal team member stories, department updates, and patient testimonials.
• Develops and initiates employee engagement through communication, video capture, and internal marketing.
• Obtains and maintains written consent for patient photos/video. Obtains all necessary approvals from Brand Experience leadership prior to any internal or external use of photos/videos.
• Sources content for and publish weekly internal communications, such as the True North employee newsletter.
• Supports the development, promotion and execution of community education events, including in virtual forums.
• Co-creates the monthly CMO newsletter in partnership with Chief Medical Officer.
• Contributes to the Brand Experience team by offering input and proofreading materials, including print and electronic content.
• Maintains integrity of the Sturdy Health Brand Standards across the health system.
• Develops Playbooks for communications and events to foster consistent, positive brand presentation.
• Keeps abreast of industry trends and internal/employee communication best practices.
• Develops short, under 30 second, videos for use on digital channels.
• Takes photos and/or videos at events for use in various platforms (i.e. digital, print, video).
• Coordinates small scale community events, such as blood drives and other health-based activities, under the guidance of the PR and Community Benefit Manager.
• Maintains the Intranet main messaging and employee experience.
• Ensures all messages and materials are clear for employees and makes sure the brand and style are carried out consistently for the employee experience.
• Tracks internal and external event participants and promotes event participation for key employee events.
• Assists with reputation management digital platform, including consumer response and reporting.
• Processes department invoices.
• Maintains and replenishes Sturdy Health promotional items within the department.
• Maintains the Brand Experience strategic content and events calendars.
• Assists in the execution of internal and external communications campaigns.
• Promotes company culture via digital platform posts and stories in collaboration with Communication & Multimedia Specialist.
  
  

Other duties: Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

AGE AND DIVERSITY RELATED CRITERIA: Consistently treats patients, colleagues and visitors with the dignity and respect, while being sensitive to the differing needs of all age groups, backgrounds, characteristics and cultures.

ABILITY TO FULFILL JOB EXPECTATIONS: Must have the ability to the perform essential functions of the position, including required work hours, locations and physical demands, without posing a direct threat to the health and safety of themselves or other individuals in the work place, and with or without reasonable accommodation.

PHYSICAL DEMANDS: Prolonged periods of sitting at a desk and working on a computer. Must be able to lift up to 15 pounds at times.

Sturdy Memorial Hospital is an equal employment opportunity employer. There is no discrimination because of race, color, creed, age, gender, sexual orientation, national origin, veteran status or disability.