CRM Coordinator

Company Description

Are you looking for a company that pushes the boundaries and creates a community inclusive of everyone? We are currently recruiting a CRM Coordinator.

Reporting to the Regional CRM Marketing Lead and based out of our office in New York, this is a fantastic opportunity for someone with a keen interest in email & SMS marketing and the customer lifecycle to help shape the future growth of COS, contributing to our ambition to establish COS as a Sustainable International Power Brand in North America.

As a CRM Coordinator, you will support in driving the success of the email & SMS channels for our North America Region. You will support a fast-paced, entrepreneurial team focused on driving traffic, conversion and customer retention through our email newsletters, trigger communications, SMS campaigns, and shaping the overall customer lifecycle.

About COS: Since our launch in 2007 we have opened stores and sell online in over 40 countries worldwide. Our collection offers elevated essentials, iconic pieces and innovative design. The creative soul of the brand is visualized through our storytelling, seasonal runway shows and connect with contemporary culture to create an experience beyond the expected. From the beginning, our design ethos has always put lasting style, quality and sustainability first. Today 92% of the materials in our collection are more sustainably sourced.

Job Description

Core Responsibilities include but is not limited to:

• Build, test, and deploy newsletters & SMS campaigns, inclusive of campaigns, journeys, and triggers.
• Develop expertise in our email and SMS platforms and be comfortable learning new systems and programs.
• Assist in planning and managing email newsletter & SMS calendars.
• Ensure timely asset requests and briefing to relevant departments.
• Assist in creation of A/B test strategies to drive performance
• Plan and manage updates to sign-up units and triggered emails to align with seasonal campaigns
• Monitor and analyze campaign metrics and performance to ensure we’re driving optimum engagement and conversion for subscribers
• Assist in developing performance dashboards to analyze CRM metrics to continually improve results and identify opportunities for growth
• Collaborate with cross-functional teams including PR & Marketing, Ecommerce, and Stores to ensure alignment and consistency in customer communications
• Work closely with the performance marketing team to coordinate campaigns across marketing channels to maximize overall traffic, conversion and revenue
• Foster effective partnerships with email and SMS technology partners
  
  
  

Qualifications

Alignment to our company values is the most important characteristic we look for in all new joiners. Our values are the behaviours that we appreciate above and beyond anything else. We are open-minded and curious, we dare to be different, we believe in constant improvement, and we empower and trust you to take ownership. Our values are part of who we are, what we stand for and how we act.

• Previous experience and knowledge of digital marketing, ideally in email and/or SMS
• Analytical mindset with ability to use data to measure performance and identify areas of improvement.
• Exceptional attention to detail and organizational skills with an ability to multitask and work to tight deadlines.
• Excellent communication skills, the ability to collaborate and establish alignment with key partners and stakeholders.
• Ability to prioritize and manage time effectively.
• Approach work with curiosity and determination
• Embrace learning new tools, programs, and technologies and able to adapt quickly
• An affinity for fashion and retail
• Intermediate Excel skills a plus
• Experience with web analytics reporting tools such as Google Analytics, PowerBI a plus
• Experience with Adobe Experience Manager, Adobe Campaign, Emarsys and/or Attentive a plus
  
  
  

Additional Information

COS, alongside Arket, Monki, Weekday, Afound, & Other Stories and H&M, is one of several unique brands that make up the H&M group. The H&M Group employs over 170,000 people in 74 markets across the globe, and we are the 2nd largest fashion company in the world. Since launching COS in 2007, we have opened more than 200 stores worldwide.

Job Status: Salary, Exempt

Compensation: $66,793.00 - $75,142.25

Benefits

We believe in putting people first and at COS we know our colleagues are our greatest assets; this is why we are fully committed to investing in you. We offer:

• 25% Staff Discount (Useable at any Brand within H&M Group)
• Medical, Pharmacy, Vision, and Dental Coverage
• Employee Assistance Program
• Paid time off inclusive of up to 3 weeks of Vacation time; 7 Company acknowledged Holidays; Volunteer Day; and your birthday! As well as Wellness time for your well-being!
• Holiday
• Parental Pay
• 401K
• Commuter Benefits
• Health and Dependent Care FSA.
• Plus, additional Voluntary Benefits.
  
  
  

You will have the flexibility to work both remotely and, from the office. While remote working is an integral part of our part of our offer, approx. 3 days per week office presence will be required to foster strong collaborations and teamwork.

• This job posting highlights the most critical responsibilities and requirements of the job. It’s not all-inclusive. There may be additional duties, responsibilities assigned for this job at the company’s discretion.
• COS, in good faith, believes that this posted range of compensation is the accurate range for this role at this location at the time of this posting. COS may ultimately pay more or less than the posted range depending on candidate qualifications. This range may be modified in the future.
  
  
  

Please note this position is offered on a local contract, therefore you should have the legal right to work in the United States before applying. Other candidates are welcome to register their interest and we will keep you in mind for future opportunities.

All your information will be kept confidential according to EEO guidelines.