Coordinator, E-Mail Marketing

Position Title: Email Marketing Coordinator

Department: Marketing & Communications

Supervisor: Email Marketing Manager

Classification: Regular, Full-Time, Non-Exempt

Office Location: Burbank, CA (Hybrid)

Compensation: $24.00-$26.00/Hour

Work with a Purpose!

PBS SoCal is looking for a dynamic creative professional with an analytical mindset and keen attention to detail to join our team. If you have blog, social media, and email marketing experience with an interest in public media, then submit your resume today!

About PBS SoCal

PBS SoCal tells stories that matter through original programs that reflect the diversity of the region and the full schedule of trusted PBS SoCal programs. Our content channels are available for free on internet-connected screens, including six local broadcast channels.

A donor-supported community institution, PBS SoCal sparks the sharing of ideas at in-person cultural events and community conversations as well as delivers social impact through services that prepare our most vulnerable children for school.

Job Overview

The Email Marketing Coordinator position is a Regular, Full-Time, Non-Exempt position reporting to the Manager, Email Marketing. The position is responsible for executing and tracking organization-wide email marketing to optimize engagement with our content and shows. This includes building emails, maintaining cross-functional email calendars, and pulling data to track email KPIs and engagement.

Primary Duties/Responsibilities:

• Support the creation and distribution of marketing emails, including design and template updates
• Manage email assets and link tracking needs
• Maintain email content planning, calendars, and newsletter lists and placements
• Maintain the organization of the email tool and update email workflows
• Participation and collaboration in regular project, department, and company meetings
• Pull data for monthly and ad hoc reporting
• Other duties as assigned to support the mission and goals of the department and organization
  
  

Qualifications:

• Bachelor’s degree in Marketing, Computer Science, or a related field (preferred)
• A minimum of 1 year of email marketing, digital advertising, analytics, or related experience (a combination of experience and education will be considered)
• Experience using email marketing tools (Iterable, Mailchimp, etc.)
• Experience with building or editing email templates
• Knowledge of email data and tracking
• Experience with editing or resizing images (using Photoshop, Canva, etc.)
• Experience using Microsoft Office (Word, Excel, PowerPoint, Outlook, One Drive, and Sharepoint)
• Familiar with email marketing trends
• Ability to juggle multiple deadlines at once and effectively prioritize work
• Highly organized and detail-oriented
• Ability to work cross-functionally and collaborate with associates and contributors across the organization
  
  

Physical Demands

While performing the duties of this job, it is regularly required to sit; use hands to finger, handle, or feel objects, tools, or controls; reach with hands and arms; and talk or hear. The employee is also required to stand and walk. The employee must occasionally lift and/or move up to 25 pounds.

Work Environment

The working conditions are primarily in an office or home setting. However, the position will require off-site travel to donors and/or other such locations as necessary. Depending on the position, job duties, and subject to the discretion of the company, the position may be telecommuting eligible in whole or in part. ( Please see the telecommuting policy and telecommuting agreement for additional information concerning telecommuting terms and work environment. )

Equal Opportunity Employer

PBS SoCal provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.