Lancaster Farming - Digital Newsletter Editor

Description

Lancaster Farming is looking for a Digital Newsletter Editor to join our team! The Digital Newsletter Editor will play a key role in composing, curating and delivering timely, engaging and insightful newsletters that resonate with our audience of farmers, agricultural professionals, and individuals interested in rural life. This position offers an exciting opportunity for a skilled writer to develop a voice, reach new audiences and serve the community.

Why work with us?

We know that employees are a business’s greatest asset and the primary driver of success. We are committed to attracting and retaining people who are bright, curious, flexible, and energetic, to ensure our progress for the next 225 years.

As a team member at Lancaster Farming, you’ll enjoy:

• 4 weeks PTO to start (pro-rated for first year)
• Paid Holidays
• Benefits: medical, prescription, dental, vision, short-term disability, basic life insurance
• 401(k) with Company Match
• Wellness program
• Employee Assistance Program
• Parental leave program
  
  

About Us

Lancaster Farming is the “Farmer’s Choice” since 1955, covering many agriculture industries, including dairy, beef, swine, sheep, goat, horse and specialty animal buyers and sellers. It is also the largest farm implement marketplace in the Northeast. Every Saturday, the newspaper delivers news, market and commodity reports, and agribusiness information to more than 60,000 paid subscribers in Pennsylvania and fifteen other states.

Free public parking available in Ephrata.

Digital Newsletter Editor Essential Job Functions (Full Description)

Digital Newsletter Creation and Management:

• Plan and execute curated, industry-specific newsletters that speak to the interests and needs of the farming and rural life community.
• Manage a deadline-driven schedule involving multiple newsletters and their respective schedules.
  
  

Digital Content Composition And Curation

• Compile relevant and timely stories from Lancasterfarming.com and around the web, addressing a wide range of topics within the farming sector.
• Compose letters, listicles and introductions to give industry-specific newsletters a personal touch.
• Collaborate with subject matter experts, contributors, and the editorial team to ensure accuracy and depth in newsletter content.
• Work closely with circulation, advertising and other teams to design, launch and maintain subscription-based digital newsletters.
• Stay informed about breaking news and the latest developments, trends, and issues within the farming industry to provide relevant and timely content.
  
  

Editing, Proofreading And Quality Assurance

• Ensure the highest editorial standards by meticulously editing and proofreading newsletters for clarity, coherence and grammatical accuracy.
• Uphold the newspaper's editorial voice and style guidelines in all newsletter communications.
• Test links, preview sends and conduct quality checks to ensure newsletters are audience-ready.
  
  

Digital Audience Engagement

• Foster strong connections with the readership by encouraging feedback, comments and contributions.
• Monitor and analyze engagement metrics to refine content strategies and enhance the overall impact of e-newsletters.
  
  

Requirements

Qualifications:

What are we looking for?

• Bachelor's degree in Journalism, Communications, or a related field.
• Proven experience in editorial roles, with a focus on digital e-newsletter creation, preferably within the farming or agricultural industry.
• Knowledge of farming practices, industry trends and issues affecting the agricultural community.
• Exceptional writing and storytelling skills, with the ability to communicate complex topics in a clear and engaging manner.
• Strong editing and proofreading abilities, ensuring the highest quality of content for newsletters.
• Proficiency with digital tools and platforms for e-newsletter creation, distribution, and engagement. Experience with Constant Contact is a plus.
• Excellent organizational and time management skills, with the ability to meet deadlines in a fast-paced environment.
• Adaptability to evolving industry landscapes and a proactive approach to staying informed about relevant topics.
  
  

If you are a dedicated storyteller, passionate about agriculture, and eager to shape the narrative of the farming industry through impactful newsletters, we invite you to apply for this exciting opportunity.

For a full list of all positions available please visit our career page: www.steinmancommunications.com/careers