Position Summary:

We seek an experienced Digital Director of Local Media Transformation to join our team. As the Digital Director of Local Media Transformation, you will be our clients' primary contact and solutions manager, collaborating closely with them to navigate industry best practices and provide customized recommendations. You will be pivotal in driving digital transformation, enhancing newsroom journalism practices, optimizing multimedia storytelling, managing social media platforms, developing email newsletter strategies, utilizing content management systems (CMS), analyzing audience development data, and staying informed about local media trends and successful SaaS providers.

Responsibilities:

Client Relationship Management:

Serve as the primary point of contact for assigned clients, building and maintaining strong relationships.
Collaborate with clients to understand their objectives, challenges, and goals, providing custom digital solutions.
Develop a deep understanding of clients' businesses and industries to effectively align strategies.

Digital Transformation Leadership:

Lead digital transformation initiatives for clients, identifying opportunities for growth and innovation.
Provide guidance and expertise on digital strategies, technologies, and trends to drive business results.
Develop and execute comprehensive digital roadmaps that align with clients' goals and resources.

Newsroom Journalism and Multimedia Storytelling:

Enhance newsroom journalism practices by implementing digital tools and workflows.
Optimize multimedia storytelling techniques to engage and captivate audiences across various platforms.
Advise on content creation, curation, and distribution strategies for maximum impact and audience reach.

Social Media Management and Email Newsletter Strategy:

Oversee social media platforms, developing effective strategies to increase engagement and grow followers.
Manage email newsletter campaigns, leveraging best practices to drive audience growth and engagement.
Monitor social media and email analytics, utilizing data-driven insights to refine strategies and tactics.

Content Management Systems and Data Analysis:

Familiarity with content management systems such as BLOX Digital CMS and WordPress.
Utilize data analytics tools, such as Google Analytics, to track and analyze audience behavior and engagement.
Provide recommendations based on data insights to optimize content strategies and improve performance.

Industry Trends and Success Stories:

Stay informed about local media trends, emerging technologies, and industry best practices.
Research and evaluate SaaS providers, identifying potential partners and solutions for clients.
Share success stories and case studies to inspire and educate clients on effective digital strategies.

Requirements:

Minimum of 10 years of experience in local media, with a strong background in digital transformation leadership, newsroom journalism, multimedia storytelling, social media management, email newsletter strategy, and content management systems.
Proven track record of success in implementing digital strategies that drive audience growth and engagement.
Proficient in utilizing data analytics tools, such as Google Analytics, to inform decision-making and optimize strategies.
Excellent communication and interpersonal skills to effectively collaborate with clients and internal teams.
Strong analytical and problem-solving abilities, keen eye for detail and a strategic mindset.
Ability to adapt to a fast-paced, dynamic environment and manage multiple projects simultaneously.

We would love to hear from you if you are passionate about driving digital growth in the local media industry and have a proven track record of success. Please submit your application, including your resume and any relevant portfolio materials, to be considered for this role.

To apply:

Submit your resume and cover letter to kyle.rickhoff@alignsimple.com. Include “Digital Director of Local Media Transformation” in the subject line.

Company Overview:

AlignSimple is a fractional service and strategy company dedicated to driving the success of small-to-medium local media publishers and broadcasters. We specialize in aligning company objectives with actionable news, sales, and operations strategies to foster digital growth. As a trusted partner, we develop and support initiatives tailored to our clients' needs.

AlignSimple

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Digital Director of Local Media Transformation