At ASICS, we empower our employees to pursue their career goals. If this sounds like you, then we want you on our team.

ASICS has been dedicated to designing the most technically advanced footwear and athletic products in the world for over 60 years. All of that comfort, fit, and functionality starts within the minds of the passionate people that work within our walls.

Based upon our core values, everyone's input and contributions are respected at ASICS America. We nurture a collaborative environment and hire team members that are never content, always pushing through their own limitations, continually in the pursuit of improving performance, are innovative and creative, reach for new challenges, and always aim to surpass the next goal.

Our Mission: We pledge to bring harmony to the body and soul

ASICS, an acronym derived from the Latin phrase, Anima Sana In Corpore Sano - a sound mind in a sound body. Staying true to the philosophy by which it was founded, every ASICS innovation, every concept, every idea is intended to create the best product. Our mission is to become the number one brand for the sports enthusiast. To accomplish this, we pledge to continue to make the best product; striving to build upon our technological advances and pushing the limits on what we can learn from the body and its needs in athletic gear.

POSITION PURPOSE / SUMMARY STATEMENT (defines the major functions/purpose of the position):

Create, support and manage all marketing initiatives, specific to ASICS Key Account wholesale channel from our Run Specialty Accounts. These partnerships should drive brand strength, fuel consumer demand, support sell-thru of key ASICS product stories and strengthen our connection with consumers. Partner with Run Specialty Account Marketing Manager + Performance Run Brand Manager to develop, build and grow seasonal channel plans for key Run Specialty Accounts In-Store, Digital Marketing, Events/Activations. This role will work hand-in-hand with ASICS Sales Team, ASICS Merchandising Team, ASICS Tech Rep Team and Run Specialty Wholesale Accounts for strategic oversight of day-to-day business needs through all levers of marketing: Digital, In-Store, Activation, Education.

SUPERVISORY RESPONSIBILITIES (include titles of positions directly reporting to this position):

This position does not have supervisory responsibilities.

Organizational Relationships

Interacts with all levels throughout organization including employees and outside vendors

Essential Duties And Responsibilities

Digital Marketing Support & Activation:

Overall: Direct communication with Run Specialty Accounts on digital/social marketing needs, communication with agency partners for development of assets, distribution of all digital/social assets, digital marketing ad spend management
Comms: ASICS Run Specialty Newsletter, Global Asset Delivery, Product Updates/Descriptions, Company Updates

Bottoms-Up Budget Creation

Build and manage bottoms up budgets for retail partners, focused on opportunities to support ASICS brand initiatives and key product storiesFinancial & Legal Operations (Credit Memos, Invoicing, Contracts, SOWs)
Accounting support through Purchase Order creation/management, credit memo and invoice approvals/processing, budget reconciliation
Management and oversight of vendor/agency/partner contracts/SOWs with outside parties and legal team

Channel Specific Needs

Sales Contests/Promo Support: Support Run Specialty Accounts with all needs in support of Sales Contests, Store Managers needs and Event/Activation support
Seeding: Manage/review/submit seeding needs and requests across key Run Specialty Accounts, ASICS/Partner Events and Initiatives

Cross-category Communication & Support (Merch, Tech Rep Team, Sales, Marketing, PR/Comms, Finance)

Partner with Sales & Merchandising Run Specialty retailers needs
Integrate with full Marketing team (Global Marketing, Sports Marketing, Comms/PR) to ensure full visibility into product launches & initiatives
Be key Run Specialty / Performance Run Marketing contact amongst Tech Rep Team to manage all marketing requests
Education & Engagement:
Equip Tech Rep team with educational tools and brand campaign assets
ASICS Sound Mind Sound Body Ambassador Program Support

Knowledge, Skills & Abilities

Communicates well both verbally and in writing; creates accurate and punctual reports; shares information and ideas with others; has good listening skills. Ability to build relationships internally and externally with relevant account teams through building on common goals and shared values. Negotiates successfully.
Involve others in a way that creates and generates passion for the business and an understanding of what needs to be done for success. Perform well and expect the same of others. Share responsibilities for all projects. Serve as a resource for accounts. Ensure execution and completion of programs from start to finish.
Independently and effectively handles multiple competing priorities and makes good use of resources (e.g., time, people, money). Pays attention to details. Knows where the goal is, able to manage the time line and ensure successful completion of programs.
Understands the retail business and stays current with retail trends. Position must take full advantage of opportunities to listen to and interact with retailers, learning their business and understanding their direction and needs.

Core Competencies

Customer Focus
Innovation & Creativity
Collaboration & Mutual Respect
Leadership
Results Driven

Education/Experience

MINIMUM QUALIFICATIONS

3+ years of retail, marketing, communications and/or sales experience
Bachelor’s Degree in Communications or Business preferred or equivalent experience required
Experience with Microsoft Office Suite (Word, Excel, PowerPoint, etc.; experience with Outlook, One Drive, Microsoft Teams, etc. a plus.

Physical Demands

In general, the following physical demands are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to allow differently-abled individuals to perform the essential functions of the job.

Must be able to see, hear, speak and write clearly in order to communicate with employees and/or other customers.
Manual dexterity required.
Office work, some lifting, considerable walking Arduous: Heavy lifting, bending, crawling, climbing

Work Environment

In general, the following conditions of the work environment are representative of those that an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to allow differently-abled individuals to perform the essential functions of the job within the environment.

The office is clean, orderly, properly lighted and ventilated. Noise levels are considered low to moderate.

ASICS America Corporation reserves the right at any time, with or without notice, to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities within your general skill set or capabilities. ASICS America Corporation is an equal opportunity employer.

COVID-19 Precautions For Offices (Irvine, Boston, New York)

Personal Protective Equipment (Face Masks) are required
Personal Protective Equipment (Face Masks) will be provided upon request
Daily mandatory Health Screening Questionnaire
Daily cleaning requirements for individual desks and shared spaces
Physical distancing required at all times
Employees are working hybrid remote schedules. All employees telecommute on Fridays
These precautions are subject to change based on Federal, State, Local laws, and the needs of the business

COVID-19 Precautions For Byhalia Distribution Center

Personal Protective Equipment (Face Masks) are required and provided
Daily mandatory Health Screening Questionnaire
Daily cleaning requirements for individual desks and shared spaces
Physical distancing required at all times
Employees working in offices are on Shift A (M, W) or B (T,Th) schedules, opportunity to telecommute on Fridays for office staff
These precautions are subject to change based on Federal, State, Local laws, and the needs of the business

The above statements are intended to describe the general nature and level of work being performed by employee(s) assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of employee(s) assigned to this job. ASICS America Corporation reserves the right at any time, with or without notice, to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities within your general skill set or capabilities. ASICS America Corporation is an Equal Opportunity Employer.

ASICS America Corporation

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