DIRECTOR OF MARKETING

SALARY RANGE $60,000–$70,000

POSITION OVERVIEW

The Director of Marketing helps bring the story and mission of Baltimore Hebrew Congregation (BHC) to life through strategic marketing, organized project management, and engaging digital communications. This role is responsible for planning, designing, and implementing year-round marketing efforts, maintaining clear and consistent communication across platforms, and supporting a welcoming and connected congregational experience.

The Director of Marketing is expected to proactively anticipate upcoming communications needs, identify opportunities for promotion and storytelling, and move projects forward with staff and program leaders to ensure communications are timely, accurate, and effective.

BHC is a large Reform Jewish congregation rooted in learning, community, creativity, prayer, and social justice. The Director of Marketing works collaboratively with clergy, staff, lay leaders, and vendors to promote programs, events, and initiatives in thoughtful, visually engaging, and organized ways. This position reports to the Senior Director of Community Experience and works closely with the entire staff to support organizational communication goals and priorities.

MARKETING & COMMUNICATIONS

Create and manage strategic communications across email, social media, print, website, and digital platforms
Write engaging and audience-appropriate copy for programs, events, campaigns, and congregational communications
Design graphics, flyers, signage, and promotional materials using Canva or Adobe Creative Suite
Create storytelling efforts that highlight BHC’s mission, programs, people, and impact
Help maintain consistent branding, messaging, and visual identity across communications

PROJECT & CAMPAIGN MANAGMENT

Develop and manage a comprehensive year-round marketing and communications calendar
Create campaign timelines, communication schedules, and promotional deliverables for programs, holidays, and major congregational initiatives
Proactively coordinate with clergy, staff, and program leaders to gather content, images, registration information, deadlines, and other materials needed to develop and launch communications on schedule
Help ensure organizational calendars, external calendars, communication platforms, and promotional materials remain accurate and up to date
Coordinate outsourced marketing projects including signage, printing, and branded materials with external vendors

WEBSITE & DIGITAL ENGAGEMENT

Maintain and update website content to ensure information is timely, accurate, accessible, and engaging
Support digital engagement efforts through email marketing, website updates, social media coordination and schedules, and basic analytics tracking
Monitor communication performance and assist with reporting on audience engagement and campaign effectiveness

KNOWLEDGE, SKILLS & ABILITIES

Strong writing, editing, and storytelling skills
Experience creating graphics and marketing materials using Canva or Adobe Creative Suite
Knowledge of marketing principles, communications strategy, branding, and audience engagement
Strong organizational and project management skills with the ability to manage multiple deadlines and priorities
Ability to collaborate effectively across departments and maintain positive working relationships
Experience with CMS or WordPress preferred
Excellent interpersonal and customer service skills with a warm, professional, and welcoming approach
Ability to work independently while contributing to a collaborative team environment
Proficiency in Microsoft 365 and familiarity with website and email marketing platforms preferred
Genuine enthusiasm for community-centered and mission-driven work

Benefits:

Health insurance
Vision insurance
Dental insurance
Paid Time Off
401k
Life, LTD, STD & ADD

Baltimore Hebrew Congregation

New Jobs

Director of Marketing