Working under the direction of the Director of Development, the full-time Marketing & Events Coordinator plays a crucial role on the Development Team in supporting the mission of Canines for Service. This position will implement fundraising and marketing strategies that focus on the Southeast and Cape Fear region specifically. The position will work in partnership with the Development Team to increase revenue, brand awareness, volunteer recruitment, and Veteran applications. Additionally, this position is responsible for various administrative functions for the development team including the completion of bank deposits, acknowledgment letters, data entry, and assisting with incoming calls and emails.

Fundraising & Event Responsibilities

· Assist with the implementation of the annual fundraising strategies within the annual Development Team plan.

· Coordinate community events that have expected revenue of $5,000 or less per event.

· Represent and support the organization at fundraising events.

· Assist with ongoing donor prospecting, solicitation, and stewardship.

Marketing Responsibilities

· Implement annual marketing strategies within the annual Development Team plan to increase brand awareness and lead generation in the Southeast and Cape Fear Region.

· Implement and attend community outreach events that increase the CFS brand awareness while attracting Veteran applications, volunteers, and revenue.

· Develop content for and maintain online marketing channels including Canines for Service Facebook, Instagram, LinkedIn and TikTok accounts.

· Engage various stakeholders through social media channels via messages and comments.

· Assist with website development, updates, and maintenance using WordPress and/or Squarespace platforms.

· Create an e-newsletter for CFS that highlights key initiatives, upcoming events, and acknowledges key CFS stakeholders.

· Develop and implement email marketing strategies, including drafting email copy.

· Create CFS marketing materials for events and programs including but not limited to flyers, handouts, and swag.

· Work with various media channels/outlets both on a local and national level to increase brand exposure and awareness.

· Represent the organization at community events, presentations, meetings and/or conferences.

Administrative & Other Responsibilities

· Process and deposit all cash and check donations.

· Enter all donor and donation information into CFS Salesforce database.

· Run various weekly, monthly, and annual reports in Salesforce for meetings, grants, and leadership updates.

· Assist with CFS mailings as needed.

· Assist with answering the main office phone line and delegating callers to appropriate staff as needed.

· Assist with the management of CFS voicemail, returning calls and forwarding messages as appropriate to various staff.

· Assist with management of the CFS information email, responding to inquiries and forwarding messages as needed.

· Assist with walk-in visitors, inquiries and tours as needed.

· Complete other duties as assigned or requested.

Qualifications

· 2-3 years of experience in fundraising and/or marketing.

· Passion for animals and supporting Veterans.

· Familiarity with Veteran issues and the mission of Canines for Service preferred.

· Must be able to work independently with minimal instruction and be a self-starter.

· Ability to multi-task and manage multiple projects and tasks.

· Ability to work under pressure and meet deadlines.

· Basic computer skills including familiarity with Microsoft Office.

· Familiarity with Salesforce and Salesforce marketing cloud preferred, but not required.

· Familiarity with WordPress and/or Squarespace preferred, but not required.

Canines for Service Inc.

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Marketing & Events Coordinator