Salary

$75,732.80 - $96,220.80 Annually

Location :

2700 Town Center Blvd Sugar Land, TX

Job Type

Full-Time

Job Number

2300652

Department

Economic Development

Opening Date

08/09/2023

Closing Date

Continuous

Position Description

The City of Sugar Land is seeking a full-time

Sr. Marketing Manager

in the Economic Development Department.

Why Should You Join Our Team?

Our trailblazing culture focuses on our employees, our citizens and the services we provide to our community. We are a

data-driven and innovative

full-service municipality located approximately 20 miles southwest of downtown Houston that invests in our team and offers real

opportunities for career growth . We pay our Sr. Marketing Manager a

starting salary of $75,733 - $96,221

depending on your qualifications.We also offer great benefits and perks available on your first day of employment, including:City-subsidized health benefits; life and disability insurance; a variety of voluntary benefits; a robust

pension plan with TMRS

to set you up for a

fulfilling retirement; flexible schedules and work from home opportunities; a down-to-earth casual environment and dress code;

and

a positive team-oriented culture stemming from a long-term commitment to innovation and inclusion.

You can even bring your

dog and/or cat to work

if they have a solid understanding of office decorum.

Benefits At-A-Glance:City-subsidized Medical and Dental Insurance with a variety of plan options;City-paid Basic Life Insurance @ 1x your annual salary and Long-term Disability;Voluntary Vision, Supplemental Life Coverage (for you and your family), Aflac indemnity plans such as Accident, Cancer, Hospitalization and Critical Illness, Short Term Disability and pre-paid legal benefits through Legal Shield;9 paid holidays and up to 3 floating holidays to use at your discretion;A generous vacation package with accruals starting on day 1;Paid sick leave;Paid Parental LeaveA robust pension plan with TMRS includes your 7% contribution with 2:1 match by the City;You won't contribute to Social Security, but you can further your retirement income by contributing to a Deferred Compensation (457b) plan;Longevity pay for each month of service after your first 13 months of employment;On-site Wellness facilities and programming (mind, body spirit & financial preparedness); andAccess to multiple mental health benefits and resources, including a robust EAP...If we have your attention... Please. Continue. Reading!

Our City Mission: WE ARE TRAILBLAZERS! Relentless in Our Pursuit of Good so that Our Employees, Residents, and Businesses Can Enjoy a Life Better than They Can Even Imagine.

Our Employee Values

Our values ignite passion, drive, and a sense of purpose, fostering a thriving and successful organizational culture!

We Are

Bold : We encourage each other to be bold in our ideas, decisions, and actions. We embrace innovation and take risks to drive progress.

Loyal : We are loyal to each other, the City and our Mission and Vision. We support each other to foster a cohesive and collaborative work environment. We celebrate our successes and address the challenges facing us, together.

Adaptable : We are resilient because we adapt to changing landscapes and market dynamics. We are flexible and understand the need for work-life balance. We embrace new technologies and evolving trends.

Zealous : We are committed to excellence in all endeavors. We encourage each other to strive for the highest standards of public service, quality, and performance. We hold ourselves, and each other, accountable for our words and actions.

Empowered : We are empowered with the necessary resources, opportunities, and responsibilities to excel in our roles. We seek out opportunities for development and growth, and help others do the same. We are inclusive, we embrace our differences and recognize the strength that comes from different perspectives and experiences.

We are TrailBLAZErs!

About the City of Sugar LandThe City of Sugar Land, a municipality with a population of 111,026, provides the highest quality of affordable services to meet the needs of its residents. And our citizens agree-the most recent Citizen Satisfaction Survey told us that 95% of our residents love calling Sugar Land home and 10% say that nothing would make their lives better than it already is, but we look to the future and work hard to make our community and the world better than we can even imagine.

We have an

informal work environment

but are serious about what we do. We believe that

happy, diverse and talented employees add value to the City . We do our best to hire friendly, professional people who work hard and play well with others. We also promote a

healthy work-life balance

and

personal development .

Summary of Duties

Are we the right fit for YOU?Ask yourself:

Do you enjoy working with people?

Are you

organized and detail-oriented?

Can you

manage your time well

and

prioritize multiple tasks effectively ? Do you

embrace change ? Do you enjoy working in a

professional AND casual

environment? Are you an

advocate of marketing?

If so, please consider applying for the Sr. Marketing Manager position today!

As a Sr. Marketing Manager, You Will

Organize and oversee implementation of the Leisure Tourism, Sales and Meeting Planners, E-Commerce, and Business Development, Retention and Expansion strategic plan, including planning and supervising program initiatives, developing annual operating and marketing plans, developing and monitoring budgets, and identifying appropriate industry benchmark performance measures.Track performance measures and report quarterly / annually on program results with emphasis on economic impacts.Manage the Tourism and Business Development Marketing vision and strategy.Actively manage the Brand reputation (constant review of content; social listening, etc.)Outline the social media strategy and development.Manage website strategy of visitsugarlandtx.com and sugarlandecodev.com.Develop the annual editorial calendar.Provide creative direction and brand management by overseeing all content creation of videography and photography and collateral development to maintain brand integrity.Responsible for curating and managing creative and strategic marketing campaigns.Set strategic marketing KPI's.Oversee digital marketing efforts/SEO/SEM with the support of agencies.Manage all marketing contract deliverables with agencies and creative subcontractors.Manage the content development and distribution of the Tourism and Business Development E-Newsletter.Oversee the planning, and execution of networking roundtables meetings, hospitality trainings, and social media workshops with the goal of creating an informed hospitality industry.Translates all digital marketing metrics and use data to implement editorial calendar, forthcoming campaigns, and target reach.Purchase ad buysEstablish and maintain effective communications with economic development partners, government leaders, business and cultural institution leaders, convention and event planners, and the local travel and tourism industry.Act as convener and advocate for local hospitality industry stakeholders including hotels, tourism customers, restaurants, retailers, and suppliers.Build optimal awareness of Sugar Land among travelers and the Sugar Land community. Provide leadership that unites the hospitality industry and the community.Develop, maintain, and enforce effective organizational policies.Demonstrate high standards of conduct and ethics as well as appropriate judgment, independence and discretion.Coordinate with other City departments to accomplish Economic Development and Tourism goals. Maintain open lines of communication with supervisor, departmental staff, and staff of other city departments.Influence appropriate product development.Actively participate in industry associations to develop strategic alliances, build customer support, and further staff development. Further professional development by attending industry certification programs.Assist in managing the City's Visitor CenterOversee the Visitor Center programming through collaboration with the Sales and Events Manager and partnerships with the Sugar Land Heritage Foundation, Sugar Land attractions and the City's art program.Prepare, allocate and oversee budget spending for the operations and management of the Visitor Center.Assist in Marketing, Tourism and Business Development efforts by entertaining partners and businesses in the city suites at Constellation Field and Smart Financial Centre.Required to work as an essential employee before, during and after an emergency or disaster, whether natural or acts of war.Stay abreast of, and comply with, all City and departmental policies and procedures.Performs other duties or project assignments as required by the Director of Economic Development.Minimum Qualifications

The ideal candidate must be extremely

organized

and able to manage the logistics of multiple duties with

professionalism

and strong communication skills. In addition, they will have a strong attention to detail and ability to work in a fast-paced environment-both critical for success in the role, as are high levels of

accuracy, timeliness and dependability . Ideal candidates will also look for innovative, trailblazing solutions to challenges We are looking for someone who can establish and

maintain effective working relationships

within the organization and work effectively with all levels of employees and management.

Formal Education

Bachelor's degree in Marketing, Business Administration, Hospitality, or Public Administration.An advanced degree or 2 additional years of exempt-level relevant work experience resulting in acceptable proficiency levels in the above knowledge, skills and abilities may be substituted in lieu of specific education or experience requirements.

Relatable Work Experience

Minimum five (5) years of responsible professional experience in the marketing, public assembly/hospitality industry (such as convention sales, planning, and/or organizing), hotel & travel industry, economic development, public administration or a related field.Active participation with TTIA, TACVB, Texas Dept of Agriculture, Destination Marketing Association International, Texas Economic Development Counsel, or other related organization is preferredMunicipal experience preferred.Training (License and/or Certification):

Texas Class C Driver's license.FCDME - Fellow, Certified Destination Management Executive (Destination Marketing Association International distinction) or other related hospitality / tourism professional certification preferredAdditional Information

Our success is achieved by the courage to do things differently and accept that failure will occur on the path to innovation.

The City of Sugar Land is an equal opportunity employer.

CITY OF SUGAR LAND's OVERVIEW OF EMPLOYEE BENEFITS

Texas Municipal Retirement System

(TMRS)Employee contribution: 7%

City matches 2:1 with 5-year vesting

Retirement Eligibility

Age 60 + vested; or
20 years of service, any age

HOLIDAYSThe City recognizes 10 Holidays per calendar year, which includes one floating Holiday. In lieu of a floating holiday,firefighters will receive September 11th, Patriot Day, as a fixed holiday.

VACATION

Other than Public Safety0 -2nd Year 10 days per year3 -10 Years 15 days per year

11+ Years 20 days per year

VACATION

Public SafetyFirst Year 10 days per year

2-10 Years 15 days per year

11+ Years 20 days per year

SICK LEAVE

Other than Firefighters8 hours per month, to a maximum of 1,040 hours

SICK LEAVE

Shift Firefighters12 hours per month, to a maximum of 1,456 hours

SICK LEAVE INCENTIVE PROGRAMAnnual conversion of sick leave to vacation

Sick Days Used from 01/01 to 12/

31

Eligible

Sick Days for Conversion

1 day or less taken 3 days

Up to 2 ½ days 2 days

More than 2 ½ days and up to 4 days 1 day

More than 4 days 0 day

LONGEVITY PAYAfter one year of employment, employees will receive an annual payment of $4.00 per month of employment with the City for the first 25 years of continuous employment (maximum of $1,200 annually). Qualified employees receive longevity payments each December.

125 CAFETERIA PLANPremium contributions for the medical and dental plans as well as Flexible Spending Accounts and Dependent Care Flexible Spending Accounts are available to all full-time employees through this arrangement.

GROUP HEALTH & DENTALThe City contributes to employee and dependent coverage in the HMO, HDHP and dental plans offered.

Medical HSA KelseyCare Gold KelseyCare Blue Employee Only $101.44 $19.56 $0.00 EE + Spouse $346.60 $144.55 $96.48 EE + Child(ren) $257.51 $106.09 $66.79 EE + Family $454.39 $202.24 $141.00 Dental DPPO DHMO Employee Only $7.35 $3.14 EE + Spouse $18.49 $5.89 EE + Child(ren) $17.90 $8.45 EE + Family $31.41 $10.33 Vision Plan Employee Only $7.35 EE + Spouse $18.49 EE + Child(ren) $17.90 EE + Family $31.41

VISION CARE PLANEmployees can voluntarily elect to purchase vision care insurance for themselves and their eligible dependents.

AFLAC PLANSEmployees can voluntarily elect to purchase through payroll deduction: Accident, Cancer, Critical Illness, and Hospital policies for themselves and their eligible dependents. (Rates are age-banded. Employee must contact representative directly for rates and enrollment.)

BASIC LIFE and AD&DThe City provides all employees annual salary of life insurance and accidental death & dismemberment (AD&D) coverage of one-time annual salary with a minimum of $50,000.

LONG TERM DISABILITYThe City provides employees with Long Term Disability in the amount of 60% of your salary (depending on position category) to a maximum of $7,500 per month. Benefits begin after 90 days of disability and may continue to Social Security Normal Retirement Age (SSNRA) if you qualify. LTD is designed to replace a reasonable portion of your income in case ofserious injury or sickness whether on or off the job. Benefits will be offset by any payments from SS, Workers Comp and other income offsets.

SUPPLEMENTAL LIFE and AD&DEmployees can elect supplemental life insurance and AD&D coverage up to $750,000 for themselves and up to $250,000 for their spouse; as well as $15,000 of life insurance for child(ren).

SHORT TERM DISABILITYThis optional benefit allows employees to receive 70% of their weekly salary, to a maximum of $1,500 per week (tax free), following either Option A: a 30-calendar day elimination period; or Option B: a 7-calendar (injury) or 14-calendar (illness) elimination period, for a maximum of 90-calendar days from on-set per qualifying incident.

PRE-PAID LEGAL PLANEmployees can voluntarily elect to participate in a legal access/assistance plan at a base cost of $7.87 per pay period. Optional plans are also available.

( Employee must contact representative directly for rates and enrollment.)

DEFERRED COMPENSATIONEmployees are allowed to contribute to this optional program at a minimum set by the plan administrator and a maximum set annually by the IRS. Currently the City contracts with 2 administrators for this program: Dearborn & Creggs ($50 per month minimum contribution); and ICMA-RC ($1.00 per month min. contribution). The maximum contribution for 2023 is $19,500and $6,500 for age 50 + catch-up.

CREDIT UNIONSHouston Federal Credit Union: (866) OUR-HFCU

Brazos Valley Schools Credit Union: (855) 391-2149

EMPLOYEE ASSISTANCE

The EAP is designed to provide employees and their dependents with professional, cost-effective assistance in resolving difficult personal problems. Individual, voluntary involvement in the EAP is confidential. The City's EAP administrator is Alliance Work Partners (AWP) at 1-800-343-3822. Registration code: AWP-COSL-3822#

City of Sugar Land, TX

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Sr. Marketing Manager