Job Description

We are hiring a full-time E-Commerce Email Marketing Manager to own email strategy and execution across multiple DTC brands for a fast-growing marketing agency. This role is responsible for building lifecycle flows, managing campaign calendars, improving retention, and driving revenue through email. You’ll work closely with founders, designers, copywriters, and paid media teams to ensure email is fully integrated into each brand’s growth strategy.

This is not just a “newsletter” role. We need someone who understands how email impacts LTV, conversion, retention, and customer behavior — and can make data-driven decisions to improve performance. Full-time. Fully remote. Must be ENGLISH-SPEAKING.

Hours: 9am–5pm EST.

Key Responsibilities

Own email marketing strategy and execution across multiple e-commerce brands
Build and optimize lifecycle flows including welcome, abandoned cart, post-purchase, winback, replenishment, and promotional automations
Plan and manage campaign calendars around launches, promotions, and seasonal events
Analyze performance metrics including revenue, CTR, CVR, deliverability, and customer retention
Run A/B tests on subject lines, creative, offers, messaging, and send timing
Work with designers and copywriters to create high-performing, on-brand campaigns
Manage and maintain Klaviyo accounts and supporting ESP tools
Monitor list health, segmentation, deliverability, and email engagement trends
Identify opportunities to improve retention and increase customer lifetime value
Stay current on e-commerce email trends and apply learnings across accounts

Key Qualifications

2–5+ years of hands-on e-commerce email marketing experience
Deep experience with Klaviyo (required)
Proven ability to drive revenue through lifecycle and retention marketing
Strong understanding of segmentation, personalization, and automation strategy
Comfortable analyzing data and making performance-based recommendations
Strong communication skills and good creative instincts
Experience working with multiple brands or accounts simultaneously
Ability to operate independently in a fast-paced agency environment
Must own and be able to use a working computer with high-speed internet
Must be ENGLISH-SPEAKING

Nice to Have

SMS marketing experience
CRO or funnel optimization background
Experience working in an agency environment
Familiarity with Shopify and e-commerce tech stacks
Copywriting or creative direction experience

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