Salary: $60,000.00 - $75,000.00 Per Year

Total Anticipated Compensation Up To: $75,000.00

Overview

Club Overview

Great River Golf Club is one of the finest clubs in Connecticut. Great River Golf Club is owned by Sacred Heart University and operates in a semi-private business model. The golf course is ranked number 16 in the country of best collegiate golf courses. Great River is home to the LPGA Epson Tour’s Hartford Healthcare Championship played in July.

The club has over 400 golf members and on average does 26,000 rounds annually, of which 19,000 come from member rounds. The club has a busy member schedule with over 30 events annually and the club does 28 golf outings a year. The golf shop is 2,000 square feet and does approximately $700k in sales in each year.

Position Overview

Great River Golf Club is excited to find our next Director of Membership & Merchandise. After 20 years of impeccable service, our current Director of Membership & Merchandise is retiring. This position is a key role in the success of Great River Golf Club. The Director of Membership and Marketing will help create marketing strategies designed to attract, increase, and retain Great River members and increase golf sales.

Qualifications

Experience Required

Knowledge of retail sales and retail experience

Knowledge of Golf and Private Clubs

Strong interpersonal, communication and excellent customer service skills.

Must be proficient in business related software (Excel, Word, Photoshop, etc.) and Club Prophet experience is a plus.

Highly organized with a professional demeanor

Experience with website development and maintenance is ideal

Dynamic interpersonal and written communication skills; demonstrated creative writing skills and exceptional proofreading ability

Essential Responsibilities

Job Description

Responsibilities Include, But Are Not Limited To

Merchandise and Retail

Responsibilities will include handling all aspects of merchandising for the golf shop as well as tending to golf shop operations.

Responsible for buying, receiving, pricing, and displaying golf shop merchandise

Responsible for keeping the golf shop and storage areas neat, orderly, and clean

Responsible for special order process

Responsible for physical inventory

Maintain excellent communication with fellow employees, members and vendors

Actively market golf shop sales and promotions

Create an overall positive Golf Shop shopping experience for members and their guests.

Develop and foster member relationships to create member profiles to understand and track their retail needs and preferences.

Assist in answering the phone, booking tee-times, taking signups for events

Assist in member events and other daily duties

Membership

Leads the development and execution of the Club’s membership marketing and communications plans to attract new members and increase Club usage of existing Members.

Responsible for strategy and tactical execution of club marketing and sales’ efforts, both externally and internally, in order to maintain acceptable membership levels and budget expectations.

Active participation in The Golf Committee and monthly reporting to general manager.

Maintains and enhances Great River’s digital strategy, to include public and private Website, Facebook, Instagram, LinkedIn, and others.

Create all membership and event collateral materials.

Create effective communication to current and potential members.

Will be highly visible within the membership to seek opportunities for potential new members, as well as to assess club culture for appropriate events, programming, and customer satisfaction levels.

Attending member functions and photographs events for the member website, newsletter, and other communications.

Maintains database of Membership/analytics

Serve as the chief writer for member-focused programs and events creating and developing written and visual content.

Lead the development and oversee daily management of CRM platform.

Help to create and implement a new member orientation program that helps integrate new members into the Great River family.

Demonstrated understanding and experience in membership sales techniques with upscale clientele in a private club

The ability and motivation to occasionally work nights, weekends and holidays when and where appropriate to engage and build strong member relationships.

Benefits

Compensation & Benefits

Competitive compensation within the industry

$60,000 - $75,000 based on experience

Uniform allowance

Two days off per week

Vacation & Personal Time

Sacred Heart University Benefit Package (retirement, education, health/Dental)

PGA/AGM/CMAA Dues

Education allowance for all areas of golf operations and hospitality

Great River Golf Club

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Director of Membership & Retail