IHTF Social Marketing & Content Coordinator

Come work with us! As the Social Marketing & Content Coordinator at I Have This Friend, you'll work with our team to translate our values and brand identity into a warm, welcoming, and elevated social media presence through strategic planning and content execution. This is an exciting opportunity to help shape the brand identity of a fast-growing, early stage startup on a mission to change the game in the lifestyle space.

We’re looking for a natural storyteller who’s eager to engage with our community through thoughtful content that highlights who we are, what we’re doing, and what we’re excited about. You’ll have the opportunity to work closely with our cofounders and content lead to strategize and execute across Instagram, Reels, and TikTok.

What you'll do:

Ideate, map out, and execute engaging new content strategy for our social channels in an organized manner (e.g. using Google Sheets and Planoly) and lead content reviews with our marketing team
Produce and edit new content as well as identify existing content from our newsletter/blog and adapt for social channels
Develop a relationship with our incredible talent community to understand their stories and adapt their existing content for social
Develop one-off strategies for timely company news and updates

What we'll need from you:

Storytelling Skills: Capable of translating our mission and goals into a cohesive strategy, structuring go-to-market plans, and executing them to foster our community.

Brand Understanding: An understanding of our brand, vision, and voice to ensure consistency across all content and DMs.

Social Trends Expertise: You keep your finger on the pulse of the latest social trends. You’re not afraid to experiment with trends, but will always maintain our unique voice and stay true to IHTF’s core values.

Technical and Organizational Skills: Technical and organizational skills to execute on our vision as a team.

Enthusiasm + Ownership: Excited about taking ownership of the go-to-market strategy for IHTF. The team can rely on you to be timely and consistent with your project commitments.

Data-Driven Creativity: Proficient in coupling analytical insights and data with creative thinking to test, iterate, and optimize social content.

Team Collaboration: Eager to collaborate with our cofounders and content lead, rally around milestones, and create buzz around our growing community.

Qualifications:

Experience building and developing a strong presence on TikTok and IG
Previous experience with resonant storytelling that fosters a strong community
A forward-thinking mindset and approach to creating content. You’re always coming up with new ideas and seeing what sticks.
A positive attitude and eagerness to own your work stream

Who you'll be working closely with:

Ingrid and Emily, our Cofounders
Eliza, our Director of Content & Communications

I Have This Friend

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Social Marketing & Content Coordinator