Company Overview

Intuit Mailchimp is an email and marketing automations platform for growing businesses. We empower millions of customers around the world to start and grow their businesses with world-class marketing technology, award-winning customer support, and inspiring content. Mailchimp puts data-backed recommendations at the heart of your marketing, so you can find and engage customers across email, social media, landing pages, and advertising—automatically and with the power of AI.

The Wink In-House Agency team is looking for a Digital Asset & Content Manager to join our Wink Creative Operations team to manage our DAM, driving greater efficiency, productivity, and adoption of asset management best practices across the organization.

This individual should be highly organized, collaborative, a strong communicator with keen attention to detail in order to facilitate and coordinate various people across departments to ensure the organization’s digital asset management platform is effective. You will serve as an advocate for both the people using the tool and the tool itself.

What you’ll do:

Integration & Adoption

Manage metadata/taxonomy and workflow, coordinating with internal key stakeholders on management of taxonomy to maintain integrity of digital asset library
Engage with key Marketing stakeholders on integrations and contribution to successful rollouts
Documenting processes to be used as training materials and keeping them up-to-date as they evolve
Management of employee & vendor access to the asset library
Train end users on how to access and use the company’s digital assets, as well as continuous training on any changes to the process
Develop & implement processes, acting as a change agent and proponent for DAM capabilities in support of content development, curation, publishing
Manage communication channels for DAM including slack, newsletter, user feedback forms to resolve issues or friction points

Tracking & Maintenance

Help with asset uploading, application of metadata/taxonomy and tagging as necessary
Ongoing asset clean up, tagging, centralization efforts
Acts as the main point of contact for Canto rep to resolve any issues that arise
Tracking how people interact with files or technology, internally or externally
Coordinate with Business Affairs, Creative Producers on representing appropriate asset licensing
Performing DAM lifecycle maintenance activities such as archiving, asset expiration tracking and monitoring the security of files
Reporting monthly on user adoption trends and consumer engagement
Contributing to standards and governance by being abreast of industry best practices

You have:

Proven experience applying managing DAM metadata taxonomy, strategy principles and concepts for assets and digital content
Proven experience in data governance, standards and process development
The ability to dissect and quickly understand larger project plans and anticipate DAM needs
Sound experience of exhibiting an analytical yet creative mindset
Knowledge of media Digital Rights Management (DRM)
Has project management experience
Experience with marketing and design terminology to aid asset tagging, organization
Experience with client/customer service for engagement and collaboration with vendors use of portals

We’d love to hear from you if you are:

Proven experience in digital production/digital asset management in relevant industries
Highly organized, strong communicator, and ability to effectively collaborate with high attention to detail in a timely manner
An evangelist of DAMs, have patience for people and approach collaboration with flexibility and energy - - comfortable inserting themselves into discussion

Location / Work Type / Term:

We would like this role to be hybrid (remote + in office at least 2 days/week) in our Atlanta office. Contract term is for September 9, 2024 - July 31, 2025.

Intuit Mailchimp

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Digital Asset & Content Manager (Contract)