We’re looking for a Sr. Marketing Coordinator based in Northwest Arkansas to support our influencer marketing company, Acorn Influence. This role will be responsible for becoming entrenched in the shopper marketing world, staying attuned to client dynamics, proactively identifying PR, social, and content opportunities, and owning execution of key marketing channels for Acorn Influence, partnering with the broader marketing team on strategy. The ideal candidate has a background in influencer and/or shopper marketing, is eager to be a part of a dynamic team and directly impact growth, has a bias for action, and will proactively dive in and learn what they don’t know. This role will sit in our Rogers, Arkansas office.

Key Responsibilities

Develop Acorn Influence’s social strategy and manage social channels, proactively identifying opportunities to grow our follower base and connect with clients, prospects, and other key stakeholders
Launch and manage a client, prospect, and partner newsletter
Partner with our creative team to develop brand-aligned creative assets for blog posts, email, social, etc.
Own social and email editorial calendars for Acorn Influence focused on delivering content that’s highly relevant and timely for clients, prospects, influencers and partners
Own short- and long-form content creation for social, email, case studies, awards, influencer network broad communications, and paid media
Work closely with the Acorn team to develop content to educate and deepen the value our community provides to our influencer network
Champion creativity and innovation in content creation, distribution, and testing approaches
Surface and advocate for PR opportunities and relevant content ideas supporting the Acorn Influence business line to the broader marketing team
Uphold copywriting and brand expression standards
Report on campaign performance and use data to inform decisions for future campaigns
Other projects that support New Engen’s marketing goals

Experience, Skills, Mindset

1-3+ years of marketing experience, for a strong B2C or B2B brand a plus
Bias for action and will proactively dive in and learn what you don’t know
Creative thinker matched with an executional ability to deliver output quickly and consistently
Excellent writing/editing skills with ability to write short-form, external-facing content
Experience creating and upholding brand guidelines
Experience in creating content across multiple formats and for multiple audiences
Embraces data and measurement to inform action
Experience with an email marketing software a plus
Familiarity with influencer marketing a plus
Experience with Google Analytics a plus
Experience with Wordpress or other Content Management Systems a plus

Salary Range: $55,000 - $65,000 The range is applicable for the labor market where the role is intended to be hired. Final base salary is directly related to each candidates' qualifications and experience uniquely.

New Engen is headquartered in Seattle, WA.. For this role, candidates in our Rogers, AR office are preferred.

New Engen, Inc.

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Sr. Marketing Coordinator