About Us

Parried is a modern IT and cybersecurity provider supporting SMBs across Texas and beyond. We help businesses stay secure, productive, and protected with managed IT services, cybersecurity solutions, cloud support, and ongoing technology strategy.

We’re investing heavily in digital marketing, YouTube, email, LinkedIn, and outbound messaging to build a consistent and predictable pipeline. We’re looking for a Marketing Operations Manager who is hands-on, highly organized, and able to run the entire marketing engine end-to-end.

You’ll work directly with the CEO and play a major role in driving growth.

What You'll Do

Content Creation & Distribution

Turn long-form videos into short-form content
Write and schedule posts for LinkedIn (company + CEO)
Upload long-form YouTube videos
Upload Shorts to YouTube, Instagram, TikTok, and X
Write titles, descriptions, and tags for YouTube
Maintain a consistent content calendar
Create simple graphics, guides, checklists, and marketing materials

Digital Advertising (Google & LinkedIn)

Manage and optimize Google Ads
Build and run LinkedIn Ads
Manage retargeting audiences
Handle conversion and call tracking
Launch campaigns for guides, seasonal pushes, and new offerings
Track ad performance and improve results over time

Email Marketing & Nurture

Build monthly newsletters (clients + prospects)
Create automated drip sequences for cold and warm leads
Manage list segmentation in Zoho
Improve open/click rates and overall engagement

Website Maintenance & Optimization

(No heavy development.)

Update existing landing pages to match campaigns
Make small conversion-focused edits (copy, CTAs, proof, messaging)
Add case studies, videos, guides, and fresh content
Suggest improvements using data and analytics

Direct Outreach Support (as the CEO)

Draft LinkedIn outreach messages
Draft follow-up sequences
Keep the “Elite 50” prospect list organized
Prepare scripts for messaging
Keep the CEO’s LinkedIn inbox tidy and ready for replies
Support outbound email initiatives

Lead Intake & Tracking

Enter and tag inbound leads in Zoho
Maintain clean attribution
Report weekly on inbound activity
Track performance across content, ads, email, and website

Project & Operations Management

Maintain the marketing calendar
Keep all content, ads, and campaigns on schedule
Manage freelancers (video editor, thumbnail designer, etc.)
Deliver a weekly Monday Marketing Report
Keep everything organized 2–4 weeks ahead

Traditional Advertising & External Opportunities

(Lower priority but still part of the role)

Research and evaluate new opportunities such as
Billboards
Direct mail
Local business journals
Print ads
Sponsorships and local events
Handle end-to-end coordination: research, quotes, planning, execution
Present recommendations to the CEO before launching
Orchestrate logistics so leadership doesn’t have to manage any of it

What Success Looks Like

Consistent weekly content across all platforms
Predictable inbound conversations and qualified opportunities
Growing presence on LinkedIn and YouTube
Improved ad performance and lower cost per lead
High newsletter engagement and strong drip sequence performance
Clean lead tracking with reliable attribution
Traditional advertising handled smoothly when needed
Well-organized team events and strong internal culture support
A marketing engine that runs without micromanagement

Requirements

3–7+ years of hands-on digital marketing experience
Strong experience with Google Ads
Experience creating and distributing content across multiple platforms
Highly organized and detail-oriented
Strong writing and communication skills
Comfortable with LinkedIn posting/ads
Familiar with GA4, YouTube Studio, and analytics tools
Ability to work independently in a remote environment
CRM experience (Zoho is a plus)

Nice To Have

Experience in IT, cybersecurity, SaaS, or professional services
Canva or simple design experience
Familiarity with YouTube content workflows
Experience with traditional advertising or event coordination

Compensation

Base Salary: $70,000 to $90,000
Bonus: 5 percent of all marketing-influenced closed revenue (MRR + projects + one-time work), paid quarterly
Mostly remote role with high ownership and impact (regular in-person meetings with CEO to go over strategy, progress updates, brainstorming ideas, etc.)

Parried

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Marketing Manager