Summary

As a Copywriter, your input will be key in shaping campaigns, creating website and landing page copy, designing calls to action, and bringing our narratives to life.

Responsibilities:

Create and edit website copy, ad copy, landing page copy, and copy for a variety of digital and print marketing assets related to client goals and best practices
Assign peer reviewers and sub-editors as needed
Review for SEO best practices and keyword use to support SEO strategy
Develop, learn, and manage internal and client style and voice
Collaborate with other copy and messaging team members for a range of purposes
Craft website and landing page copy
Develop social media copy for organic posts and paid advertisements
Research relevant topics and generate original ideas for content marketing blogs
Incorporate keywords into blogs designed to support and SEO strategy
Write newsletter, promotional, and drip campaign email copy
Script videos
Generate long form copy for case studies and white papers
Work collaboratively with creative teams to synthesize copy and design efforts
Update existing marketing collateral
Produce internal outlines and external presentations as needed
Gather and leverage testimonials
Contribute ideas during internal brainstorms

Qualifications:

Bachelor’s Degree (preferably in English, Marketing, Communications, or a related field) or equivalent years of experience
Ability to break down complex strategies into small, manageable tasks
Capacity to complete tasks quickly and accurately while handling interruptions
Proven capability to work individually and as part of a team
Demonstrated propensity to receive feedback and incorporate it appropriately
A genuine love for writing and storytelling
Strong communication skills
Demonstrated ability to learn new concepts and technology quickly
Familiarity with digital marketing preferred

RG Barry

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