Full-time, In-Office — Coconut Grove, Miami

*YOU MUST BE LIVING IN MIAMI, FL IN ORDER TO APPLY*

Riley Smith Group (RSG), a top-producing real estate team based in Coconut Grove, Miami, is seeking a highly organized, creative, and proactive Marketing Assistant to support the operational backbone of our marketing department.

This role is ideal for someone who thrives in project management, execution, and creative support. You will play a critical role in keeping marketing initiatives moving forward: overseeing listing marketing, coordinating campaigns, supporting content planning, and ensuring all marketing deliverables are executed on time and at a high standard You’ll work closely with the Director of Marketing, the Social Media Content Creator, agents, and operations team to help turn ideas into executed campaigns. You’ll help manage the strategy, organization, and rollout behind the scenes, ensuring nothing slips through the cracks.

If you are detail-oriented, creatively inclined, and love seeing projects come together from concept to completion, this role offers meaningful responsibility, visibility, and growth.

BENEFITS + PERKS:

Growth Opportunity: Become a core part of RSG’s marketing infrastructure as the department scales
High Impact: Your work directly supports listings, campaigns, agents, and business growth
Creative Exposure: Collaborate on campaigns, branding, and visual storytelling across platforms
Tools & Tech: Adobe Creative Cloud, Monday.com, Mailchimp, AI tools, and modern marketing systems
Professional Development: Attend industry events and internal trainings
Paid Time Off: Structured PTO to recharge while staying aligned with team goals
Collaborative Environment: In-office, high-energy team based in Coconut Grove

RESPONSIBILITIES:

Listing Marketing Management

Manage listing marketing from launch to close
Coordinate timelines, assets, approvals, and deliverables for each listing
Ensure all listing materials are completed accurately and on time (graphics, copy, emails, landing pages, signage, etc.)
Work with agents and the marketing team to ensure listings meet RSG brand standards
Track listing marketing status and maintain clear organization across active listings

Campaign Planning + Execution Support

Assist in planning and implementing marketing campaigns across email, social, print, blog, SEO, and digital
Help organize campaign assets, timelines, and workflows
Support content campaigns that the Social Media Content Creator executes, may include social media scheduling
Ensure campaigns are launched correctly and tracked appropriately
Assist with seasonal, event-based, and brand campaigns throughout the year

Blogging, SEO + AI Search Strategy

Support the creation, organization, and publishing of blog content
Assist in executing RSG’s SEO strategy, including keyword alignment, on-page optimization, and internal linking using AI
Help manage and maintain blog and website content updates
Support RSG’s AI search strategy to improve visibility across AI platforms and search experiences
Track performance and assist with optimization of blog and SEO initiatives

Email Marketing

Help plan, build, and send email campaigns through Mailchimp
Support newsletter creation, campaign scheduling, and list organization
Assist with formatting, copy placement, and visual layout of email campaigns
Help track performance metrics such as opens, clicks, engagement, and replies
Ensure email campaigns align with broader marketing initiatives

Project Management + Organization

Use Monday.com to manage marketing workflows, tasks, and deadlines
Keep marketing initiatives organized and moving forward
Maintain documentation, templates, and SOPs as needed
Help track marketing efforts and campaign execution
Assist with reporting and organization of performance metrics
Identify gaps or opportunities in marketing execution
Support ongoing optimization of systems and workflows

Graphic Design + Creative Support

Create and edit branded graphics as needed in Adobe Creative Cloud or Canva Pro
Design flyers, email blasts, social assets, postcards, signage, and presentations
Ensure visual consistency across all RSG marketing channels
Support creative production needs for listings, events, and campaigns

Collaboration + Communication

Work closely with the Director of Marketing to support daily priorities
Coordinate with agents to gather information, assets, and approvals
Communicate clearly and professionally with internal team members
Support cross-department collaboration with operations and sales

REQUIREMENTS:

2 years of marketing experience or related professional experience
Strong organizational and time-management skills
Proficiency in Adobe Creative Cloud for marketing design
Experience supporting email marketing campaigns (Mailchimp preferred, but not required)
Basic understanding of blogging, SEO, and content strategy
Experience managing tasks, timelines, or workflows in a timely manner
Comfort working with multiple stakeholders in a fast-paced environment
Strong written and verbal communication skills
Ability to work full-time, in-office in Coconut Grove

TECH STACK YOU’LL USE:

Adobe Creative Cloud (Photoshop, InDesign, etc.)
Monday.com (project management and workflows)
Mailchimp (email campaigns and newsletters)
Wordpress
AI tools (ChatGPT Pro, Perplexity, Gemini, and others to increase efficiency and output)
Canva Pro

RECURRING MUST-ATTEND RSG EVENTS:

Coconut Grove Real Estate Talks (Local; Bi-annual)
RSG Happy Hours (Select events throughout the year; Local; Recurring)
RSG Team Meetings (Select events throughout the year; Local; Recurring)

TO APPLY:

Please submit your resume and portfolio showcasing your best work to amanda@rileysmithgroup.com. Applications without a portfolio will not be considered.

Riley Smith Group

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Marketing Assistant