Organization: The Life is Good Playmaker Project

Role: Internship (Marketing, 8-10 hours/week)

Location: Remote (Greater Boston area preferred)

Duration: Mid-January through Mid-May 2026

Ideal For: Sophomores or Juniors in College

Areas of Focus: Social Media, Channel Strategy, Content Creation, Event Support

ABOUT THE LIFE IS GOOD PLAYMAKER PROJECT

The Life is Good Playmaker Project is the in-house nonprofit of Life is Good dedicated to helping raise the next generation of happy, healthy, world-changing optimists.

We exist because life isn’teasy for a lot of kids. Depression, anxiety, and trauma are rising at alarming rates. We believe early childhood professionals are perfectly positioned to be a powerful first-line of defense in addressing this crisis, and we give them the training, resources, and ongoing support they need to do so.

We have a growing network of more than 30,000 professionals across the U.S. and Haiti who use our trauma-informed, play-based approach to build positive relationships and joy-filled environments for children. We call these trained educators Playmakers and our work is needed now more than ever.

In 2023, we launched our new online platform, Playmaker University, that offers a certification program, continuing education, and a supportive alumni community. Our NPS is off the charts, and it’s time for the world to know about us. That’s where you come in.

YOUR OBJECTIVE

Your goal is to help create fresh, engaging content and support marketing strategies that boost brand awareness, drive engagement, and attract new potential Playmakers and donors to this movement.

You will work directly with our Sr. Marketing and Communications Manager to support campaigns and other initiatives that help the Playmaker Project achieve marketing goals. In addition, you will execute on our channel strategy and help create content that celebrates Playmakers, amplifies Playmaker University, and brings more people into the movement. You will also have the opportunity to see Playmakers in action at community events and provide logistics and onsite support when needed.

WHAT YOU’LL DO

Craft ~1–2 social posts per week that are educational and inspiring, while also promoting the mission of The Playmaker Project (Our main platforms are Facebook, Instagram, and LinkedIn).
Create on-brand content such as graphics, quote cards, and short-form videos that inform and inspire.
Identify and elevate stories from Playmaker University attendees and events.
Measure engagement, research trends, and help refine what works.
Organize digital media assets to help with marketing and content initiatives.
Assist with campaigns across social media, email newsletters, and Playmaker events.
Contribute ideas that drive pipeline for Playmaker University, keynote inquiries, and newsletter sign-ups.
Track cultural conversations and relevant moments where our voice can add value.
Provide logistics and onsite support when needed for live Playmaker events (up to 4 events, most notably our signature live event on May 5 or 6, 2026 in Boston).
Capture candid, joyful content, participant reflections, and behind-the-scenes moments to help us tell authentic stories that inspire others to join and support the movement.

YOU’LL GAIN EXPERIENCE IN:

Managing a real-world content calendar and supporting integrated campaigns.
Editing video for emotional pacing, authenticity, and narrative flow.
Creating approachable, meaningful visuals.
Supporting mission-centered events and keynotes.
Reporting on KPIs and translating insights into action.
Collaborating with a supportive creative team that values joyful, high-quality execution.

YOU’LL THRIVE HERE IF:

You love content marketing, social media, and mission-driven campaigns.
You naturally notice small emotional moments and love capturing them.
You want your work to have purpose and human impact.
You bring creativity, curiosity, organization, and heart to your work.
You have a growth mindset and thrive on feedback.
You’re hungry to learn how integrated marketing (social, email, web) works together to grow awareness and engagement.

CANDIDACY

This is a part-time, paid internship for a college-level student, ideally located in the Greater Boston area.
Compensation is a $2,200 stipend (January through May 2026).
This position reports to the Senior Marketing & Communications Manager.
Bonus points if you know programs such Adobe Premiere, Canva, and Microsoft Teams.
The Life is Good Playmaker Project is an equal opportunity employer. We encourage all qualified applicants to apply. All applicants will receive consideration for employment without regard to race, color, religion, national origin, ancestry, sex, age, mental or physical disability, pregnancy, sexual orientation, gender orientation or expression, marital status, veteran status, or any other legally protected characteristic under applicable federal or state law.

HOW TO APPLY

On our small and mighty team, how we work matters as much as what we do. We strive to create the most joyful, connecting, empowering, and engaging environment imaginable as we work together.

If this opportunity sounds like something up your alley, grab your entrepreneurial spirit, creative spark, and strong organizational chops ready. It’s time to apply your lived experience + what you’ve learned in the classroom to make a positive impact on the world.

Please submit by Monday, December 8th:

(1) Your Resume

(2) A Short Cover Letter sharing why you feel you’d be a fit

(3) Portfolio Link with content samples

Send to: John Logan, Senior Marketing and Communications Manager

Email: jlogan@playmakerproject.org

Subject line: Marketing Intern Application

The Life is Good Playmaker Project

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