Blue Cross and Blue Shield of Kansas is seeking a results-oriented Competitive Intelligence (CI) Analyst to support strategic decision-making at both the enterprise and divisional levels within the organization. This position is responsible for analyzing and presenting insights into competitor actions and trends, provider networks, emerging threats or opportunities, and disruptive innovations in healthcare across both government and commercial markets. The CI Analyst will work closely with Enterprise Strategy, Product Development, Government Programs, Provider Network Solutions, Sales, and Marketing. This position reports to the Manager, Competitive Intelligence.
“This position is eligible to work remotely (8 or less days a month onsite) or hybrid (9 or more days a month onsite) in accordance with our Telecommuting Policy. Applicants must reside in Kansas or Missouri or be willing to relocate as a condition of employment.”
Why Join Us?
· FamilyComes First: Total rewards package that promotes the idea of family first for all employees; including paid time off and family first leave.
· Professional Growth Opportunities: Advance your career with ongoing training and development programs both through our internal Blue University and external opportunities.
· Dynamic Work Environment: Collaborate with a team of passionate and driven individuals.
· Trust: Work for one of the most trusted companies in Kansas.
· Make a Positive Impact: Your work will directly contribute to the health and well-being of Kansans.
Compensation
$83,280 - $99,000Exempt Grade 16
· Blue Cross and Blue Shield of Kansas offers excellent competitive compensation with the goal of retaining and growing talented team members. The compensation range for this role is a good faith estimate, it is estimated based on what a successful candidate might be paid. All offers presented to candidates are carefully reviewed to ensure fair, equitable pay by offering competitive wages that align with the individual's skills, education, experience, and training. The range may vary above or below the stated amounts.
What you’ll do
Competitor & Market Intelligence
· Serve as the internal subject matter expert for a defined portfolio of health insurance competitors, markets, and special topics.
· Track and analyze competitor plan designs, pricing strategies, enrollment trends, market entries and exits, partnerships, marketing collateral, and other strategic actions.
· Support the execution of recurring competitive intelligence deliverables, including upkeep of the CI Research Repository, weekly CI newsletter development, distribution of industry trend reports, and quarterly updates to competitor battlecards and profiles.
· Monitor a broad range of ongoing healthcare industry developments, including provider network activity, competitor updates on industry-relevant AI use cases, emerging care delivery models, regulatory shifts, pharmacy trends, point solutions, and other potentially disruptive forces.
Research & Data Analysis
· Perform in-depth research using a blend of public data sources (e.g., CMS public use files, state SERFF filings, Medicare Plan Finder, etc.), third-party intelligence platforms (e.g., Mark Farrah, Competiscan, etc.), and internal performance data.
· Analysis of large datasets, uncovering trends and actionable insights through meticulous attention to detail.
· Develop accurate, visually polished slide decks and reports that distill complex insights into digestible, stakeholder-friendly formats.
· Fulfill ad hoc research requests of Sales, Marketing, Government Programs, Product teams, and others during bid planning and product strategy development.
Strategic Enablement
· Participate in strategic analysis and decision-making models, such as VRIO, PrOACT, PESTLE, etc.
· Support the work of the Business Intelligence team in advancement of enterprise strategy goals.
· Collaborate with the Strategic Intelligence team to identify market threats, opportunities, and differentiators.
· Provide and maintain competitor data to inform the development of enterprise dashboards and strategic initiatives.
· Together with the Business Intelligence and Strategic Intelligence teams, provide regular updates to internal stakeholders, such as divisional strategists, Strategy Council, and Steering Committee.
What you need
· Bachelor's degree in business, economics, finance, data analytics, or a related field. Minimum of 3+ years' experience in competitive intelligence, market intelligence, strategy, research, or a related field.
· In lieu of degree, minimum of 4+ years' progressive, relevant work experience.
Knowledge/Skills/Abilities:
· Strong data synthesis, visualization, and insights development skills using Microsoft Office, Visio, Tableau, and Power BI.
· Strong analytical and problem-solving skills, able to synthesize data into actionable insights.
· Clearly articulates insights and recommendations, both verbally and in writing. Tailor messaging to different audiences, including executives and cross-functional teams.
· High attention to detail and organizational skills, ability to manage multiple projects simultaneously. Ensures accuracy in data analysis, reports, and competitive profiles.
· A natural curiosity for answering questions, solving problems, and navigating unclear or evolving research needs.
· Commitment to customer service in effectively managing research requests from teams and stakeholders at all levels within the organization.
· Familiarity with CMS datasets, regulatory filings, benefit design, formularies, and provider network structures.
· Ability to work independently to complete CI deliverables while also collaborating effectively as a team member of cross-functional teams.
- Strict adherence to organizational and industry standards for confidentiality and ethical conduct in all competitive intelligence gatherings.
Bonus if you have
· Familiarity with health insurance, health insurance products, and/or industry regulatory frameworks preferred.
Benefits & Perks
· Base pay is only one component of your competitive Total Rewards package:
o Incentive pay program (EPIP)
o Health/Vision/Dental insurance
o 6 weeks paid parental leave for new mothers and fathers
o Fertility/Adoption assistance
o 2 weeks paid caregiver leave
o 5% 401(k) plan matching
o Tuition reimbursement
o Health & fitness benefits, discounts and resources