Head of Growth @ IntentPost
Location: Atlanta, GA (Hybrid/Remote)
Reports to: Co-Founder & CEO
About IntentPost
IntentPost is revolutionizing B2B marketing with a multi-channel approach that combines email, direct mail, and text messaging. We provide white-glove, all-inclusive campaign management including listbuilding, enrichment, signal tracking, and execution—helping companies reach their ideal customers through coordinated, data-driven outreach.
The Role
We're seeking a Head of Growth to serve as a strategic partner to both our CEO and our clients. This is a unique blend of client success, campaign execution, and brand building. You'll work hands-on with customers to drive their campaign results while simultaneously building IntentPost's brand through content creation and thought leadership alongside our CEO.
Key Responsibilities
Client Campaign Management (60%)
- Own end-to-end campaign strategy and execution for key clients
- Conduct campaign kickoffs, strategy sessions, and optimization reviews
- Analyze campaign performance and provide actionable recommendations
- Troubleshoot issues and ensure clients achieve their growth targets
- Build playbooks and frameworks for successful multi-channel campaigns
- Serve as strategic advisor to clients on their outbound motion
- Gather feedback and insights to improve our service offering
Content & Brand Building (30%)
- Partner with CEO to create content showcasing our expertise and client results
- Develop case studies, campaign breakdowns, and thought leadership pieces
- Manage social media presence (LinkedIn, Twitter) with regular posts and engagement
- Create educational content (guides, templates, webinars) for prospects and clients
- Ghost-write or collaborate on CEO-led content initiatives
- Build IntentPost's reputation as a go-to resource for multi-channel B2B marketing
- Share campaign insights, lessons learned, and best practices publicly
Business Development Support (10%)
- Help refine messaging and positioning based on client conversations
- Contribute to sales presentations and proposal development
- Participate in prospect calls to discuss campaign strategy
- Identify upsell and expansion opportunities within existing accounts
- Generate referrals and testimonials from successful clients
What We're Looking For
Required
- 3-5+ years in marketing, growth, or customer success roles
- Hands-on experience running B2B marketing campaigns (email, ads, outbound, etc.)
- Strong strategic thinking with ability to diagnose problems and optimize performance
- Excellent written communication skills—you can create compelling content quickly
- Comfortable being client-facing and managing relationships
- Data-driven mindset with ability to analyze campaign metrics
- Self-starter who thrives in ambiguous, fast-paced environments
- Genuine interest in helping clients succeed
Bonus Points
- Experience with multi-channel campaigns (email + direct mail + SMS)
- Background in agency, consulting, or done-for-you services
- Personal brand or content creation experience (blog, LinkedIn, newsletter)
- Familiarity with B2B sales and ABM strategies
- Design or video editing skills
- Experience at early-stage startups
What Success Looks Like
30 Days
- Deep understanding of our service offering and client campaigns
- Completed onboarding with key clients and established relationships
- Created first pieces of content highlighting campaign insights
- Identified quick wins for client campaign optimization
90 Days
- Driving measurable improvements in client campaign performance
- Established content rhythm with CEO (weekly posts, monthly deep dives)
- Built campaign playbooks and best practices documentation
- Received positive feedback from clients on your strategic guidance
6 Months
- Clients are seeing significant ROI and renewal rates are high
- IntentPost has growing social media presence and inbound interest
- Created multiple case studies and testimonials from successful campaigns
- Positioned as trusted advisor to both clients and prospects
Why Join IntentPost
- High Impact: Work directly with CEO and shape company direction
- Ownership: This role has significant autonomy and creative freedom
- Learning: Gain deep expertise in multi-channel B2B marketing at scale
- Growth: Ground-floor opportunity as we transition from beta to scale
- Flexibility: Remote-friendly with flexible working arrangements
- Competitive Compensation: Base salary + equity + performance bonuses
