SUMMARY:
We are seeking a motivated and detail-oriented Marketing Assistant to support our sales & marketing team in executing day-to-day activities and campaigns. The ideal candidate will be a creative thinker with strong organizational skills who enjoys working with a team. This role plays a key part in maintaining our brand presence through social media, newsletters, blog content, and event coordination. This is a part-time role.
ESSENTIAL FUNCTIONS AND DUTIES:
This list describes the general task expectations. Other duties may be assigned.
Social Media:
- Manage and update company social media accounts (LinkedIn, Facebook, X, YouTube, etc.) with engaging and consistent content.
- Monitor social media engagement, track performance metrics, and suggest improvements for increased reach and interaction.
- Assist in developing visual and written content aligned with brand tone and messaging.
Newsletters:
- Draft, format, and send newsletters at regular intervals to prospect list, current client list, etc.
- Maintain and segment contact lists to ensure effective targeting.
- Track newsletter metrics as needed.
Blog Posts & Website Content:
- Research, draft, and publish blog posts and website updates that support the company’s marketing strategy.
- Coordinate with internal teams to gather information and stories for marketing content.
- Proofread and edit content to ensure clarity, accuracy, and brand consistency.
Events & Trade Shows:
- Assist in planning and coordinating trade shows, conferences, and marketing events.
- Manage shipping logistics when required.
- Support booth setup, attendee engagement, and post-event follow-ups.
- Coordinate ordering and inventory of marketing materials (brochures, giveaways, signage, etc.).
Marketing Operations & Support:
- Maintain up-to-date contact and distribution lists.
- Provide administrative support for marketing projects and campaigns as needed.
- Provide support to cover absences and peak demands assigned.
ACCOUNTABILITIES AND BASIS FOR EVALUATION:
· Consistent Marketing Presence
· Accuracy in Messaging & Grammer
· Steady Inbound Leads
JOB SPECIFICATIONS AND QUALIFICATIONS:
To perform this job successfully, an individual must be able to satisfactorily perform each essential duty. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform essential functions.
Education & Experience
- 1–3 years of experience in marketing, communications, or related roles preferred.
- Familiarity with social media platforms, email marketing tools & CMS platforms (e.g., HubSpot).
- Familiarity with manufacturing or the printed circuit board assembly process and environment preferred.
Skills
- Excellent written and verbal communication skills.
- Strong attention to detail and organizational abilities.
- Proficiency in Microsoft Office and basic graphic design tools (e.g., Canva, Adobe Express, Microsoft Publisher, etc.).
- Ability to manage multiple tasks and meet deadlines in a fast-paced environment.
- Team-oriented with a proactive and positive attitude.
- Willingness to learn new skills.
Physical requirements and work conditions:
The physical demands described here represent those needed to perform the essential functions of this job successfully.
- Visual acuity sufficient to read/decipher customer documents.
- Hearing acuity sufficient to understand customers.
- Able to make and take phone calls.
- Constant use of computers.