POSITION SUMMARY: This position will create, design, and disseminate all
marketing and communications efforts for the Office of Alumni and
Development. The primary responsibility will be refreshing the
department website content in effort to create an engaging on-line
presence of the Alumni and development activities, as well as being
responsible for content creation and posting and monitoring of
department social media channels. Additional design work for the
development and stewardship team is required as well as participation in
all department sponsored events and activities. Includes some nights and
weekends. This position is an exempt, APA unit position and is subject
to the terms of that union agreement. Bachelor\'s Degree Salary Range is
\$60,000 - \$65,000 REQUIREMENTS/ESSENTIAL DUTIES: Experience in
designing marketing and communications materials, including print, web,
Digital And Social Media Experience With The Following Platforms
Photoshop, Illustrator, InDesign, Drupal, and all Adobe products Must
possess excellent writing, editing and communication skills Ability to
work well with minimal supervision and in a collaborative setting
Ability to produce high quality work under tight deadlines Ability to
actively contribute in a fast-paced, dynamic environment Must be
positive, collaborative, diligent, and capable of managing multiple
priorities/projects Responsible for the online presence of the Alumni
and Development Office and its various entities including maintenance
and oversite of the department?s social media and website. Create,
design, and disseminate marketing and communication projects using print
and digital communication channels to convey the university?s
fundraising needs and engagement opportunities to various constituencies
(i.e., donors, alumni, parents, students, faculty and staff,
foundations, community leaders, corporate partners, etc.). Gather and
create department-specific content for multi-channel outreach including
print materials, web stories, e-mails, social media, newsletter features
and event promotion. Create and maintain alumni & development web
content, social media content, newsletter features, and e-mail blasts.
Attend & photograph Alumni & Development sponsored events and maintain
photography database. Responsible for writing, producing, and publishing
monthly Alumni & Development Newsletter. Create and maintain online
materials including registration forms, scholarship recipient profiles,
and other collateral as assigned. Collaborate with Development Team on
crowdfunding activities, such as Giving Day, Giving Tuesday, and the
Crimson Pride Challenge. Assist in the promotion of Scholarships.
Develop and collaborate on marketing and registration materials for all
events including Bridgewater Alumni Association and Alumni Affinity
Groups Collaborate on joint initiatives and coordinate marketing efforts
with BSU?s Office of Marketing and Communications when requested. Work
on special projects as determined by the Director of Alumni and Student
Engagement. Working knowledge of social media best practices and
analytics Performs all other duties as assigned. Posting number S01286P
