Technical Writer, Marketing Optimization & Insights
Fractal is a strategic AI partner to Fortune 500 companies with a vision to power every human decision in the enterprise. Fractal is building a world where individual choices, freedom, and diversity are the greatest assets. An ecosystem where human imagination is at the heart of every decision. Where no possibility is written off, only challenged to get better. We believe that a true Fractalite is the one who empowers imagination with intelligence. Fractal has been featured as a Great Place to Work by The Economic Times in partnership with the Great Place to Work® Institute and recognized as a ‘Cool Vendor’ and a ‘Vendor to Watch’ by Gartner.
Please visit Fractal | Intelligence for Imagination for more information about Fractal
Location: Remote (U.S. Pacific time zone) or Hybrid in Palo Alto, CA
Note: This position is not eligible for Immigration Sponsorship at this time.
About the Role
We are seeking an experienced Technical Writer to join a high-impact Marketing Optimization team focused on transforming data, experimentation insights, and strategic initiatives into clear, engaging, and actionable communications. This role sits at the intersection of analytics, marketing, creativity, and business strategy. You'll collaborate with data analysts, marketers, designers, product partners, and leadership teams to help communicate key learnings, tell compelling stories with data, and drive informed decision-making across the organization. If you're passionate about simplifying complex concepts, creating high-quality content, and influencing business outcomes through effective communication, this is an exciting opportunity to make a measurable impact while working with a collaborative and innovative team.
What You'll Do
Communicate Insights That Drive Action
- Partner with Data Scientists to understand test hypotheses, methodologies, and findings. Translate statistical results—including confidence intervals, p-values, and effect sizes—into clear narrative summaries and visual briefs that help stakeholders understand what was tested, what was learned, and what it means for marketing strategy.
- Develop and maintain a library of test result summaries, case studies, and insights that are accessible to both technical and non-technical audiences.
- Create executive summaries, stakeholder presentations, and decision briefs that synthesize findings and drive confident decision-making across team leadership.
Create High-Impact Content
- Lead the development of newsletters, internal communications, case studies, best-practice guides, and thought leadership content.
- Collaborate with Creatives and Product teams to develop content for presentation decks, campaign briefs, and internal comms that position this optimization work as a competitive advantage and center of excellence.
- Develop scalable content templates and frameworks (test result formats, newsletter templates, brief formats) that allow the program to scale to 150+ tests annually while maintaining consistent quality and voice.
Drive Documentation Standards & Program Enablement
- Create and maintain documentation, writing standards, style guides, and communication best practices.
- Work with the Program Manager and Data Scientists to develop intake materials, PRDs, and post-test documentation that clarify findings and decisions for future reference.
- Support the team's knowledge management efforts by organizing, structuring, and making insights discoverable across the program.
- Partner with leadership on process improvements and tooling enhancements that help the team communicate more effectively and scale program communications.
What We're Looking For
Required Qualifications
- 5–7 years of experience in technical writing, business communications, content strategy, marketing communications, or a related field.
- Exceptional writing, editing, and storytelling skills with the ability to adapt content for different audiences.
- Proven ability to translate complex concepts into clear, concise, and engaging communications.
- Strong attention to detail, accuracy, organization, and consistency.
- Experience working cross-functionally with stakeholders from diverse backgrounds and disciplines.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
- Strong collaboration skills combined with the ability to work independently and take ownership of deliverables.
- Strong portfolio or work samples showing clarity, precision, and strategic thinking in written communications (case studies, decks, white papers, newsletters, product briefs, or similar).
Preferred Qualifications
- Experience supporting marketing, digital, customer experience, product, or analytics teams.
- Familiarity with experimentation terminology and concepts (statistical significance, sample size, KPIs, test design, multivariate testing, etc.).
- Experience in creating executive-level communications and presentations.
- Proficiency with presentation and collaboration tools such as PowerPoint, Google Slides, Figma, or similar platforms.
- Experience in technology, consumer products, digital experiences, or other innovation-driven industries.
- Experience with content management systems, marketing automation platforms, or analytics tools (Adobe Analytics, Google Analytics, experimentation platforms, etc.).
- Experience building communication programs, content frameworks, or knowledge management resources.
Education & Experience
- Bachelor's degree in Communications, Journalism, English, Marketing, Business, or a related discipline.
- Minimum of 5–7 years of professional writing experience, with at least 2–3 years in a technical, analytical, or marketing-focused context.
- Portfolio or published samples demonstrating strong command of technical communication, clarity under complexity, and audience adaptation.
Pay:
The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions, including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Fractal, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is: $90,000 - $145,000. In addition, you may be eligible for a discretionary bonus for the current performance period.
Benefits:
As a full-time employee of the company or as an hourly employee working more than 30 hours per week, you will be eligible to participate in the health, dental, vision, life insurance, and disability plans in accordance with the plan documents, which may be amended from time to time. You will be eligible for benefits on the first day of employment with the Company. In addition, you are eligible to participate in the Company 401(k) Plan after 30 days of employment, in accordance with the applicable plan terms. The Company provides for 11 paid holidays and 12 weeks of Parental Leave. We also follow a “free time” PTO policy, allowing you the flexibility to take the time needed for either sick time or vacation.
Fractal provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
