We're looking for a Content Strategist who is excited about empowering people to hold internet service providers accountable. Pingman Tools is on a mission to improve the way people interact around internet connectivity issues. We’re the people behind PingPlotter, the internet’s favorite way to communicate the source of network issues. Our current focus is developing and scaling a SaaS product designed to help troubleshoot network connection problems for remote workers and companies.
The job involves crafting and executing content strategy, writing marketing content for multiple target audiences, distributing your work through multiple channels, and identifying new topics our customer base would find interesting and useful. An expert writer who's interested in helping a software company grow and having fun with their team along the way is the ideal candidate.
We're working a flexible schedule involving a couple days a week in our BoDo office and other days working wherever is best for you. Diverse applicants are encouraged to apply. If you are interested, please submit your resume and cover letter through the link on this job posting!
Responsibilities
- Plan and execute content strategy around our brand and product lineup
- Create written content to facilitate customer discovery, evaluation, conversion, and retention
- Publish & distribute content across several channels including websites, blog articles, email, social media, press releases, and advertisements
- Tracking and optimizing results across multiple platforms with an eye towards continuous improvement
- Engage & inform customers through newsletter, social media, and other communication campaigns
- Collaborate with project coordinator & design team to accomplish departmental goals
- Interview customers for case studies, testimonials, and other social proof
- Research relevant trends & statistics to support marketing efforts
- Collaborate with development team to connect product releases to industry needs
- Provide editorial support for customer-facing documentation and other content written by others
Qualifications
- Demonstrated success growing new product awareness and engaging an audience
- Strong written communication and editorial skills
- Experience creating marketing collateral for a variety of audiences and channels
- Knowledge of copywriting, search engine optimization, personal interviewing, research, and brand voice
- Understanding of SaaS industry - network monitoring tools are a plus
- Interest in cutting-edge technology and willingness to learn new trends and tools
- Strong opinions on internet service provider customer relations a plus
- Ability to own your role on a team that respects autonomy
You probably aren't everything listed here. Nobody on our team is either! If you think you could help us out, we'd love to meet you. Please submit your application with a cover letter attachedand we can get to know each other better from there!