Position Summary
Reports to the Executive Director and is responsible for communicating strategic direction & implementation of a philanthropic communications & marketing plan for internal & external audiences of the University Advancement office. Create, execute strategies & programs that articulate the University’s fundraising priorities with messaging that reflects the culture, values & achievements of the university community & celebrate the generosity & involvement of alumni & donors. Elevate & raise the visibility & profile of the dept. & forge partnerships across the institution between the Office of Communications and Marketing, College Deans, & other senior leadership. Focus to increase the University’s share of voice in the philanthropic marketplace & work in shaping positioning, branding, & messaging to meet donor objectives.
Essential Functions
- Excellent writing and reportorial skills - Excellent strategic thinking skills. - Expertise & experience with progressive use of digital and web-related communications. This includes strong understanding of social networking plus emerging web technologies. - Expert communication skills.