Job Overview

We are looking for a creative and detail-oriented Content Writer to join our team. As a Content Writer, you will be responsible for producing high-quality, engaging, and informative content across various platforms. This includes blog posts, articles, social media content, website copy, product descriptions, and more. The ideal candidate is a strong communicator with excellent writing skills and the ability to adapt their tone and style to different audiences and industries.

Key Responsibilities

Content Creation: Write clear, compelling, and well-researched content for various platforms including websites, blogs, social media, email newsletters, and product descriptions.
SEO Optimization: Research and incorporate relevant keywords and phrases to optimize content for search engines, improving visibility and driving organic traffic.
Brand Voice & Tone: Ensure all content aligns with the brand’s voice and messaging while adjusting the tone and style to suit different channels (e.g., formal, conversational, technical).
Content Strategy Support: Work closely with the content and marketing teams to brainstorm, plan, and create content that supports the overall marketing and business goals.
Editing & Proofreading: Review and edit content for grammar, clarity, consistency, and accuracy before publication.
Audience Engagement: Create content that resonates with target audiences, driving engagement, shares, and comments on social media and other platforms.
Research & Trend Monitoring: Stay up-to-date with industry trends, best practices, and competitor content to ensure relevance and freshness in all materials.
Content Performance Tracking: Monitor content performance through analytics tools and use insights to refine strategies and improve future content.
Collaboration: Collaborate with designers, marketers, and subject matter experts to develop content that aligns with campaigns and initiatives.

Required Skills & Qualifications

Proven Writing Experience: Minimum of 2 years of professional writing experience, preferably in wedding industry, with a portfolio showcasing your work.
Excellent Writing & Editing Skills: Strong command of grammar, punctuation, and style, with the ability to write clearly and persuasively.
SEO Knowledge: Familiarity with SEO best practices and tools (e.g., Google Analytics, SEMrush, Yoast) to optimize content for search engines.
Research Skills: Ability to conduct thorough research on various topics and synthesize information into easy-to-understand content.
Attention to Detail: Strong attention to detail, ensuring that content is accurate, consistent, and error-free.
Time Management: Ability to manage multiple writing projects simultaneously and meet deadlines in a fast-paced environment.
Adaptability: Comfort with writing in different formats and adjusting style to meet varying content needs (blogs, articles, ads, social media posts, etc.).
Communication Skills: Ability to work collaboratively and communicate effectively with team members, editors, and stakeholders.
Education: A bachelor’s degree in English, Communications, Journalism, Marketing, or a related field is preferred.

Preferred Qualifications

Experience with content management systems (CMS) such as WordPress or HubSpot.
Familiarity with HTML or basic web design principles.
Knowledge of specific industry trends or niches (e.g. weddings, events, lifestyle).
Experience with copywriting for marketing campaigns, product descriptions, or email marketing.
Social media content creation or community management experience.

What We Offer

Competitive salary and benefits package.
Flexible working hours and remote work options (if applicable).
Opportunities for professional development and career growth.
A creative, supportive, and collaborative work environment.
The chance to make an impact through the content you create.

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Content Writer