The Marketing Coordinator is responsible for a wide variety of duties requiring initiative, creative problem solving, and accuracy. This includes, but is not limited to, maintaining contact lists, digital asset management, assisting with the logistical planning of promotional events, and conducting guest surveys. The Marketing Coordinator is required to professionally interface with various stakeholders including promotional partners, guests, and internal staff. Reporting to the Director of Marketing, this position provides support to a team which also includes the Digital Marketing Manager and Print and Graphic Design Manager.

Qualifications

Bachelor’s degree preferred; and a minimum of one year of experience in Marketing or a related field
Experience working for a museum, science center, informal education institution, or nonprofit organization is highly desirable
Proficient in PC and Mac OS, Microsoft Word, Excel, PowerPoint, SurveyMonkey, Acrobat, Dropbox and Outlook; experience with Adobe Creative Suite a plus
Excellent writing, editing, and proofreading abilities
Effective interpersonal and communication skills with diverse audiences
Strong organizational skills and work ethic, and keen attention to detail
Demonstrated initiative, excellent follow-through and ability to balance a variety of simultaneous projects to produce results in a fast-paced deadline-oriented environment
Strong online research and database management skills
Self-starter, innovative, and able to work independently as well as in teams
Creativity and flexibility in approaching assignments
Familiarity with Slack, Canva, and content management systems (such as Drupal and ResourceSpace) a plus
Adherence to current expectation to work a minimum of four days in the office per week, with flexibility to work additional days on-site as needed to advance projects and priorities
Ability to work a 32-hour week required; willingness to work a flexible schedule that may include weekends, early mornings, and evenings on occasion

Major Job Responsibilities

Help plan and implement marketing events, including exhibit previews, IMAX screenings, filmings, and photoshoots
Responsible for content management of marketing-related webpages on the Science Center’s website
Manage the Science Center’s Yelp, Google Business and TripAdvisor profiles (reply to inquiries, upload photos, update messaging, etc.)
Manage the Science Center’s YouTube page by regularly uploading TV commercials, IMAX trailers, and other promotional videos to our channel along with captions
Conduct on-site guest surveys using SurveyMonkey and organize survey results in Microsoft Excel
Build and maintain a detailed database of the Marketing Department’s external vendors and serve as the point-of-contact for vendors throughout the bidding process
Help maintain a detailed inventory of marketing materials and publications and organize files in the digital asset management (DAM) system
Build and maintain list of affinity groups for outreach opportunities
Work with promotional partners to ensure that their requests and deliverables have been fulfilled
Assist in the creation of social media content including taking photos and videos during live events
Proofread marketing publications including e-newsletter, brochures, flyers, and rack cards
Coordinate distribution of marketing collateral to promotional partners
Collect, organize and maintain attendance reports, advertisement tear sheets, and marketing samples
Provide IMAX Theater schedule to showtime distributors on a regular basis
Handle administrative duties including maintaining office supplies and equipment, sorting mail, and processing invoices
Perform other duties as assigned

California Science Center

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Marketing Coordinator