Emerald Transportation Solutions is seeking a Director of Marketing to lead all marketing efforts. This in-office role is ideal for someone who thrives in a team-first culture, enjoys rolling up their sleeves, and brings a strong point of view. You’ll work closely with a founder-led leadership team that values integrity, innovation, and operational excellence. The right candidate is energized by building programs from the ground up and contributing meaningfully to a company that is proud of its collaborative culture and long-standing success.

This is a great opportunity for a Marketing Manager with 7+ years of experience to step into a high-impact role with visibility across the business. You’ll help shape go-to-market strategy, elevate brand presence, and partner cross-functionally with a small but mighty team that values trust, accountability, and results.

Key Responsibilities:

Build and execute strategic marketing plans to drive lead generation and increase brand visibility.
Collaborate closely with the CEO and sales leadership to align marketing with business objectives.
Utilize digital marketing tools and data-driven strategies to enhance the brand’s online presence and increase leads.
Manage all digital marketing efforts, including web, SEO, email, social, and CRM campaigns
Develop and manage marketing calendars, reporting tools, and sales enablement materials.
Lead all aspects of trade show and event marketing (3 to 5 per year), including planning, booth design, and follow-up campaigns.
Oversee and collaborate with their advertising agency partners, ensuring alignment with goals and challenging the status quo to foster innovation.
Identify opportunities to improve internal processes and bring outsourced services in-house.
Supervise one internal marketing team member and manage relationships with agency partners.
Partner with Human Resources to produce a monthly internal electronic newsletter that keeps employees informed on company news, milestones, and culture-building initiatives.

Qualifications:

7+ years of marketing experience, ideally in B2B environments with a focus on digital lead generation.
Proven experience in digital marketing with both strategic and tactical skills.
Overall understanding of digital marketing with a working knowledge of existing Martech stacks, including websites, CRM systems, shared collaboration platforms, and PM software, enabling swift onboarding and immediate contribution to lead generation and digital marketing initiatives.
Experience managing or collaborating with agencies on SEO, web, and brand campaigns.
Strong leadership skills with the ability to challenge and inspire both internal teams and agency partners.
Excellent communication and interpersonal skills to collaborate with the CEO, team members, and agency partners.
Ability to thrive in a changing market and manage multiple priorities effectively in an in-office environment.
Data-driven mindset with the ability to analyze metrics and adjust strategies accordingly.
Experience in transportation, logistics, manufacturing, or machinery is preferred but not required.
Background in transportation, logistics, manufacturing, or machinery is helpful but not required.
Bachelor's in marketing, communications, or a related field.

Additional Details:

Role reports directly to the CEO.
Martech tools include Salesforce (CRM), ZoomInfo, and agency support for SEO, web, and social media.
In-office position based in either Fayetteville or Griffin, GA. Flexibility on hours can be discussed.
Step up Marketing Manager candidates will be considered for the role.
Portfolio required: Applicants must submit samples of previous marketing work or include a link to their professional portfolio with the application.

Salary: starting $90,000 negotiable

Emerald Transportation Solutions LLC

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Director of Marketing