Embarcadero Media Foundation, the Peninsula’s leading independent nonprofit media organization, seeks a skilled Marketing Events and Operations Specialist to join our team. This role focuses on planning, executing, and managing various live and virtual events and ensuring the smooth operational flow of marketing processes to support our publications in the Peninsula and East Bay.
The Marketing Events & Operations Specialist will hold ownership of several marketing events and promotions. The right candidate leverages their experience to develop and implement improved audience growth and engagement strategies through our marketing and editorial events to increase newsletter subscribers and members and connect with communities. Additionally, this role will streamline marketing operations to improve efficiency and effectiveness. Collaboration and outreach will be essential in supporting our mission by building strong relationships between internal teams and community groups.
This hybrid, part-time, non-benefited position reports to the Director of Marketing and Audience Development and is based in Palo Alto. Some night and weekend event attendance is required.
The ideal candidate:
- Is an organized, proactive individual who can manage multiple marketing promotions and events simultaneously, and optimize marketing workflows.
- Has excellent communication skills.
- Employs marketing tactics across sales, editorial, and development teams to ensure higher success rates.
- Is comfortable engaging with people at events.
- Is detail-oriented and efficient.
- Has strong customer service and problem-solving skills.
- Is tech-savvy, proficient in relevant software, social media and has experience with marketing automation tools.
- Can independently plan and execute events with minimal direction and improve operational procedures.
- Is a team player with a positive attitude.
- Is mission-driven
- Delivers high-quality results
Specific responsibilities are subject to change as priorities and needs are modified, but the following summarizes the general scope of the position:
- Proactively help plan, execute, and represent Embarcadero Media Foundation for community programs, promotions, and events, including annual community events such as Moonlight Run and the Sixfifty Photo Contest, editorial events such as candidate panels and author interviews, membership drives, and more.
- Implement multichannel marketing campaigns
- Support content development for media channels related to events and promotions.
- Monitor and report on event performance and analytics.
- Marketing operations support, including but not limited to:
- management and execution of contests and giveaways
- management of photo archives
- management and organization of marketing databases and systems.
- assists in the development and implementation of marketing processes and procedures.
- assists with technical and operational aspects of campaign builds, including UTM tracking links and project management support
- copywriting for event promotion across marketing channels
- assists in key fundraising campaigns such as membership drives, donor events, the Holiday Fund, Season of Giving, and campaigns to elevate editorial content.
Qualifications:
- Bachelor’s degree
- 3 years of experience in marketing promotion and events coordination
Description
-Falls within the Marketing department
-Reports to the Director of Marketing and Audiences
-Part-time: 20 hours per week
-Flexible work location: remote, hybrid, or on-site
-Non-union position
-Hourly, non-benefited
-Hourly pay range: $25-$28, depending on experience
About Embarcadero Media Foundation
We believe in the vital importance of local news as a cornerstone of a healthy democracy. We seek to enhance the quality of life and democracy in the San Francisco Bay Area by reporting and publishing high-quality local news and information that lead to a more informed, equitable, engaged, and cohesive community. Our publications include the Palo Alto Weekly, Pleasanton Weekly, The Almanac, and hyperlocal digital news sites and newsletters serving 11 communities on the Mid Peninsula and Tri-Valley.
Embarcadero Media Foundation is committed to creating a diverse and inclusive workplace where everyone feels valued and supported. We strive to provide work-life balance and a culture of trust, transparency, and collaboration. We offer a competitive salary and benefits package and opportunities for growth and advancement within the company.
If you are interested in joining a trusted nonprofit, independent news organization, submit your resume and cover letter to Heidi Hartley, Director of Marketing and Audiences at Embarcadero Media Foundation. hhartley@embarcaderomedia.org
