Communications and Social Media Coordinator

Houston Housing Authority • Full-time • Houston, TX, US • 3w ago

GENERAL SUMMARY The Communications and Social Media Coordinator is responsible for supporting the agency’s internal and external communications efforts. This includes assisting with content creation, social media management, media relations support, website updates, and administrative coordination. This position plays a critical role in ensuring consistent branding and messaging aligned with the mission and programs of the Houston Housing Authority. The coordinator will also work closely with the agency’s external public relations partner to ensure alignment and execution of media-related activities.

Principle Duties And Responsibilities

Assist with drafting, editing, and proofreading communications materials including press releases, social media content, fact sheets, newsletters, and internal announcements.
Coordinate with external public relations partner for day-to-day scheduling and posting across social media platforms (e.g., Facebook, Instagram, LinkedIn, X/Twitter) using content calendars and scheduling tools.
Monitor social media engagement, track metrics, and compile monthly performance reports to inform communication efforts.
Respond to comments and direct messages on social platforms in a timely and professional manner.
Support the maintenance and updating of the HHA website in collaboration with the IT team and departmental stakeholders (i.e., HHA Intranet).
Assist with content collection (e.g., photography, video, testimonials) for communications initiatives.
Maintain and organize digital asset libraries (e.g., photos, logos, templates).
Track media mentions and maintain media contact databases.
Provide logistical and administrative support for events, press briefings, and outreach campaigns.
Coordinate with all agency departments to ensure effective and timely dissemination of information.
Coordinate the internal newsletter and ensure timely delivery to staff.
Manage the shared communications inbox, routing inquiries appropriately.
Provide administrative support including scheduling meetings, managing records, and preparing meeting materials.
Performs work of a confidential nature and relieves supervisor of numerous administrative details.
Performs other duties as assigned.

Knowledge, Skills, And Abilities

Strong writing, proofreading, and communication skills with attention to detail.
Familiarity with social media platforms, trends, and content scheduling tools (e.g., Constant Contact, Meta Business Suite).
Basic knowledge of Adobe Creative Suite (i.e., Photoshop, InDesign) or Canva for visual content creation.
Understanding of media and public relations principles.
Comfort with basic data analysis related to social and web performance metrics.
Ability to work collaboratively across teams and adapt to changing priorities.
Strong organizational and time-management skills.
Professional demeanor and ability to communicate with diverse stakeholders.
Knowledge of the Houston Housing Authority programs, policies, and procedures.
Communicate effectively with and relate to people of different cultures, demonstrating an ability to see issues from other perspectives.
Effectively present information both orally and in writing and respond to questions from groups of managers, clients, customers, and the general public.
Mulit-task, manage time effectively, establish priorities, and coordinate several concurrent activities simultaneously.
Establish and maintain effective and courteous working relationships with other employees, residents, representatives of public and private social service agencies, vendors, and other business contacts.

COMPLEXITY / SCOPE OF WORK

Employee performs routine duties following established HUD and applicable Authority guidelines. The employee regularly makes decisions concerning communication problems using personal judgment based on prior experience. Situations not covered by policies are referred to the President & CEO/designee or handled independently, depending on the circumstances.
The employee performs duties by following Authority policies and procedures and other guidelines such as HUD regulations. The guidelines cover most job-related situations, but the employee may occasionally be required to use independent judgment in making decisions.
The employee performs a moderate number of routine and generally related tasks without supervisory direction. Instructions to the employee may be general or specific in nature.
The employee's work affects other employees and residents throughout housing developments.
Frequently the employee acts independently in making decisions about the best course of action. For situations with no guidelines, the employee may adapt existing policies, develop new approaches, decide based on the circumstances, or seek guidance from the President & CEO or designee.
Performing work tasks effectively, efficiently, and with compassion enhancing relationships between residents and the Authority, improving residents' status, and providing long-term benefits in Authority housing management.

SUPERVISORY CONTROLS The employee does not have direct supervisory responsibilities.

PERSONAL CONTACTS The employee's contacts include Houston Housing Authority employees, residents, resident councils, businesses, corporations, city and community service organizations and agencies, HUD, State, National, and Local officials. These contacts are to facilitate communications between executive staff members and other employees and persons outside the Authority. PHYSICAL DEMANDS / WORK ENVIRONMENT

The physical demands described here represent those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may enable individuals with disabilities to perform the essential functions.
To perform this job successfully, the employee is frequently required to remain in a stationary position. Daily movements include sitting; standing; reaching and grasping, operating computers and other office equipment; moving about the office; and attending onsite and offsite meetings. The employee must be able to exchange information in person, in writing, and via telephone. The employee must occasionally transport up to 25 pounds
Additionally, some degree of stress results from contact with applicants, participants, landlords, the public, and other employees.
The work environment characteristics described here represent those an employee encounters while performing this job's essential functions. Reasonable accommodations may be made to enable an individual with disabilities to perform the essential functions.
Work involves the typical risks and discomforts associated with an office environment but is usually in an area that is adequately cooled, heated, lighted, and ventilated.
The employee may be required to work unusual hours as needed by Housing Authority and media-related activities and deadlines.
The employee may be exposed to weather extremes and the usual hazards associated with housing developments.

Minimum Qualifications

Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or a related field.
Minimum of 1–3 years of experience in a communications, public affairs, marketing, or administrative support role.
Highly collaborative style; experience developing and implementing communications strategies
A strong track record as an implementer who thrives on managing a variety of key initiatives concurrently
High-level leadership abilities to serve as a unifying force and to position communications discussions at both the strategic and tactical levels
Vision, depth perception, and the ability to adjust focus
Experience in managing social media accounts for an organization or business.
Proficient in Microsoft Office (Word, Excel, PowerPoint) and basic graphic design tools.
Valid Texas driver’s license.
Eligibility for coverage under the Houston Housing Authority’s fleet auto insurance.

DISCLAIMER The above statements describe the general nature and level of work performed by people assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified.