Organization: Master Builders of Iowa
Job Title: Marketing and Communications Coordinator
Location: West Des Moines, IA
Department: Communications/Marketing
Reports To: Marketing and Communications Manager
Job Summary:
We are seeking a creative and results-driven Marketing and Communications Coordinator to join our small but dynamic and growing association. The ideal candidate will be responsible for developing, executing, and evaluating comprehensive communication strategies that enhance brand visibility, engage target audiences, and drive organizational goals. The Marketing and Communications Coordinator will work closely with the Marketing and Communications Manager and external stakeholders to craft compelling messages across various platforms, ensuring consistent and impactful communication. This candidate will demonstrate strong videography, design, social media management and graphics skills.
Key Responsibilities:
- Strategic Planning: Develop and execute integrated communication strategies that align with the company’s objectives, vision, and brand identity. We are embarking on a 5-year strategic plan, and this role will play an integral part in executing that plan.
- Content Creation: Assist and organize the creation of high-quality content for multiple channels including press releases, podcast, videos, newsletters, blogs, social media, and both external and internal communications.
- Newsletter and Email Communications: Lead and organize our internal and external communications to members and the building industry in Iowa.
- Brand Management: Ensure consistent messaging across all communications and uphold the organization’s brand voice, tone, and visual identity.
- Media Relations: Opportunity to build and maintain strong relationships with media outlets, journalists, and influencers. Pitch story ideas and manage press inquiries.
- Stakeholder Engagement: Collaborate with senior leadership, marketing, and other departments to align communication efforts and drive cohesive messaging.
- Analytics & Reporting: Monitor and measure the effectiveness of communication strategies and campaigns. Provide regular reports with actionable insights to leadership.
- Social Media Management: Oversee the company’s social media presence, including content creation and scheduling posts.
Qualifications:
- Bachelor’s degree in communications, Public Relations, Marketing, Journalism, or a related field is preferred.
- Proven experience (3+ years) in communications, public relations, or marketing, with a focus on strategy development.
- Exceptional written and verbal communication skills, with the ability to tailor messages to diverse audiences.
- Proficient in social media platforms and tools (LinkedIn, Facebook, Instagram, YouTube).
- Experience with content management systems (CMS), email marketing platforms, and analytics tools.
- Strong project management skills with the ability to prioritize and manage multiple initiatives simultaneously.
- Creative thinker with a passion for storytelling and driving engagement.
- Ability to work independently and as part of a collaborative team.
- Ability to take creative direction and understand constructive feedback in development phase.
Preferred Qualifications:
- Experience and proficiency with Adobe Suite (In-Design, Photo Shop, Illustrator, Light Room)
- Experience with video platforms like Premier Pro
- A developed eye for photography and design
Why Join Us?
At Master Builders of Iowa, our core values are engrained in everything we do. We are an engaged, team of professionals, in service to others. We value creativity, collaboration, and innovation as a way of serving our members who are all building Iowa’s landscapes.
Master Builders of Iowa is the recognized leader of the construction industry in the state of Iowa. Founded in 1912, MBI is one of 89 chapters of the Associated General Contractors of America, the most influential and widely respected construction association in the country. MBI’s members perform the majority of the state’s commercial, industrial, and public works building projects. The association provides its members with a comprehensive array of educational, safety, environmental, labor, legal, professional development, and legislative services.
As a Marketing and Communications Coordinator, you’ll have the opportunity to shape our communication efforts, make an impact, and be part of a forward-thinking team. We offer competitive compensation, generous benefit packages and a supportive work environment that allows you to be a creative genius!
If you are a skilled communicator who thrives in a fast-paced environment and enjoys crafting strategic, impactful messaging, we encourage you to apply and join our team.
