Responsibilities
Team Introduction:
We are the North America Creative & Content Ads Solutions team, focused on driving advertiser growth through TikTok’s creative product ecosystem across Creative Solutions, creator-led offerings, and content ad solutions.
Our team supports the full portfolio of solutions across production, creative enhancement, and optimization (including solutions such as Content Suite, Creator-Led Packages, Branded Mission, Branded Search Hub, Branded Magic Hub, Branded Effect, and Symphony). We partner closely with cross-functional teams to bring new products to market and scale solutions that help brands stand out creatively on TikTok.
In North America, our primary focus is supporting key accounts by solving advertiser creative needs with innovative, high-impact products and programs.
Project Intern
As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.
Applications will be reviewed on a rolling basis - we encourage you to apply early.
Successful candidates must be able to commit to at least 3 months long internship period.
Overview
This internship role will support two core teams across our org - Verticalized Advertiser Enablement team and Regional Product Marketing Managers (rPMMs)
- Advertiser Enablement & Revenue Generation
- Support high-impact sales campaigns: Conceptualize, execute, and rack 50+ high-value campaigns across Creative Product suite (TTCX , Content Suite, AIGC, Sponsorship add-ons) pitches across 13+ verticals, supporting $3.2M+ in revenue across these products
- Optimize account tracking & efficiency: Maintain and optimize sales pipeline efficiencies and cleanliness across teams, ensuring updates are clear and consolidated for accurate revenue projections.
- Team coverage & ops support: Cover revenue tracking for all products and enable sales across regions, including all North American (US & Canada); live troubleshoot product issues and provide product demos for sales and direct clients
- Consolidate and present strategic data: Centralize key account hit lists across multiple product lines (AIGC, Content Suite, Sponsorship, etc.) within the advertiser enablement trackers, and analyze gaps to present actionable insights to leadership.
- Manage regional knowledge base & Q&A: Act as the Subject Matter Expert (SME) for Canada Creative Operations, managing the dedicated Q&A channel to provide real-time answers and clarification on regional product nuances.
- Product Marketing & Ops Support
- Outbound GTM support
- Assist regional product marketing managers (rPMMs): Act as a key support resource for the rPMM team, specifically assisting with the launch and rollout of major product updates (e.g., Branded Search Hub and Magic Hub) by preparing internal launch communications (Lark Card) for all of North America GBS.
- Regionalize GTM materials: Assist in the maintenance and localization of essential sales communication documents (e.g., BSH Canada CommDoc) to reflect accurate regional pricing and product specifics.
- Own internal comms product updates: Conceptualize and manage the biweekly Creative Product Newsletter, serving as the primary internal communication channel for highlighting major GTM successes and feature updates across the entire Creative Solutions suite to the sales organization.
- Inbound support
- Assist revenue & campaign tracking : Lead the validation and reconciliation of pitched revenue for all products in the North America AE tracker, ensuring accurate reporting in the Global revenue tracker for executive review.
- Enhance operational efficiencies: Standardize and consolidate internal product feedback into a centralized sheet, resulting in a 50% improvement in communication efficiency between sales, product, and operations teams.
Qualifications
Minimum Qualifications:
- Currently pursuing a Bachelor’s degree (must be enrolled in college during the internship period).
- Experience in strategy, consulting, marketing, digital marketing, or a related field (internship, academic, or extracurricular experience welcomed).
- Interest in and basic understanding of the digital advertising industry.
- Foundational knowledge of sales and marketing processes.
- Strong organizational skills and ability to manage multiple projects/workstreams simultaneously.
- Ability to build compelling narratives and simplify marketing messaging for different audiences.
- Must be able to commit to a 12-week full-time work period
Preferred Qualification
- Preferred majors include Marketing, Business, Communications, Advertising, or related fields.
- A fast learner with good judgment and original thinking.
- Commercial mindset with experience building business cases from market research and analysis.
- Excellent communication, organizational, and analytical skills.
- Ability to create clear, well-designed PowerPoint slides and internal memos.
Job Information
【For Pay Transparency】Compensation Description (Hourly) - Campus Intern
The hourly rate range for this position in the selected city is $30- $50.
Benefits may vary depending on the nature of employment and the country work location. Interns have day one access to health insurance, life insurance, wellbeing benefits and more. Interns also receive 10 paid holidays per year and paid sick time (56 hours if hired in first half of year, 40 if hired in second half of year). Interns who are not working 100% remote may also be eligible for housing allowance.
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
- Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
- Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
- Exercising sound judgment.
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok Accommodation
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request
