1.) 2-3 years in email marketing in a large corporate environment w/high-volume/tight deadlines
2.) Associate's degree
3.) Versed in related marketing tools (i.e., Braze, Salesforce, Squarespace, etc.)
4.) Proficient with Jira or similar
5.) Experienced in Photoshop, HTML editing tools, and HTML coding
**Flexible with scheduling for breaking news (not regularly, but on occasion, as needed)**
Nice-to-Haves:
• Project management experience
• Bachelor's degree
Responsibilities:
- Leverage email technologies and design templates to create and deploy mobile-optimized newsletters, promotional email campaigns, and automated sequences.
- Monitor progress of National Geographic’s email campaigns (generally managing about 10 campaigns at a time in various stages), ensuring timely and error-free execution.
- Run A/B tests on subject lines, calls-to-action, and send times to improve performance.
- Oversee the insertion of promotional banners within newsletters.
- Refine email campaigns by editing HTML (minor editing, not full email coding).
- Manage workload, assignments, and project communication effectively via online project management tools.
- Follow quality assurance steps and ensure compliance of all emails ensuring proper rendering across devices, legal compliance, and maintaining appropriate metadata for tracking.
- Send email campaign proofs out for approval and request feedback/approval to various stakeholders.
