Date Posted: 07/16/2025
Hiring Organization: Rose International
Position Number: 485559
Industry: Insurance
Job Title: Digital Marketing Specialist
Job Location: Hopkins, MN, USA, 55343
Work Model: Onsite
Shift: Monday-Friday 9am-5pm
Employment Type: Temp to Hire
FT/PT: Full-Time
Estimated Duration (In months): 9
Min Hourly Rate($): 50.00
Max Hourly Rate($): 65.00
Must Have Skills/Attributes: Digital Ads Measurement, Marketing, Marketo
Nice To Have Skills/Attributes: Healthcare
Experience Desired: Experience in managing paid media campaigns. (3 yrs); Email marketing campaigns in Marketo (1 yrs)
Required Minimum Education: High School Diploma or equivalent
Preferred Education: Bachelor’s Degree
Job Description
CLIENT JOB ID: 108754
LOCATION: Hopkins, MN 55343 (Preferred location.) OR could work from the Englewood, CO 80111 office.
Required Education:
• High School Diploma/GED (or higher)
Preferred Education:
• Bachelor’s Degree in Marketing, or related discipline.
Required Qualifications:
• 1+ year of experience with Marketo
• 3+ years of experience in managing paid media campaigns.
• Ideal candidate has experience with and is comfortable working in a fast-paced environment that tests, learns, and pivots quickly.
• Ideal candidate is a self-starter that is not afraid to ask questions, but also confident in their ability to interpret instructions and operate within the above tasks with autonomy, without waiting for detailed directions.
• Ideal candidate uses critical thinking to recognize opportunities for process improvement and takes initiative to suggest changes and implement them, if approved.
• Ideal candidate has experience working with large-scale paid media campaigns.
Preferred Qualifications:
• Experience in the healthcare industry is not required, but is a bonus.
• Website Management – 1+ years
• Microsoft SharePoint and Office suite – 1+ years
• Adobe Analytics – 1+ years
• Adobe Data Loader - 1+ years
This position would assist with paid media campaign development, management, and reporting through various channels, email marketing campaigns in Marketo, and assist with the development of website pages to support campaigns. The candidate would be a member of the Surest B2B growth team and interface with the Internal Media Team that works with E&I. The team is made up of 5-6 professionals focusing on supporting the generation of leads for our Account Partners, through Product marketing, campaign development, and sales support.
Responsibilities:
• Paid Media Campaign Management – Managing campaigns for Surest as well as assisting with requests for Surest campaigns run by E&I local markets Regional Marketing Managers and Regional Marketing Directors. Campaigns are run through various channels, and the ideal candidate would be familiar with: Meta, LinkedIn, ZoomInfo, StackAdapt, YouTube, Yahoo, and others.
• Develop assets, implement program automation and manage email marketing campaigns in Marketo, including: monthly newsletter, Internal newsletters, Lead generation and Lead nurture campaigns, Lead forms/Lead form automation, etc.
• Build emails in Chamaileon to be imported into Marketo to run programs.
• Build, publish, and manage campaign landing pages on the website. (Run in Adobe Experience Manager/ Edge Delivery Services).
• Ideal candidates will be familiar with SharePoint and have experience in website management.
• Build, publish and manage website pages for the blog, and other core site pages for various audiences, including members, brokers, employers, and consumers.
• Handle campaign reporting in Adobe Analytics, Domo, and other platforms to build and deliver comprehensive campaign performance reports on the website and other channels/tactics.
- **Only those lawfully authorized to work in the designated country associated with the position will be considered.**
- **Please note that all Position start dates and duration are estimates and may be reduced or lengthened based upon a client’s business needs and requirements.**
Benefits:
For information and details on employment benefits offered with this position, please visit here. Should you have any questions/concerns, please contact our HR Department via our secure website.
California Pay Equity:
For information and details on pay equity laws in California, please visit the State of California Department of Industrial Relations' website here.
Rose International is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender (expression or identity), national origin, arrest and conviction records, disability, veteran status or any other characteristic protected by law. Positions located in San Francisco and Los Angeles, California will be administered in accordance with their respective Fair Chance Ordinances.
If you need assistance in completing this application, or during any phase of the application, interview, hiring, or employment process, whether due to a disability or otherwise, please contact our HR Department.
Rose International has an official agreement (ID #132522), effective June 30, 2008, with the U.S. Department of Homeland Security, U.S. Citizenship and Immigration Services, Employment Verification Program (E-Verify). (Posting required by OCGA 13/10-91.).
