SaddleFit, LLC is seeking an experienced, detail-oriented Digital Content Creator to join our team. The person in this role would play a critical part in our content efforts, with a focus on supporting the creation of news stories and strategically deploying them across our websites and social media platforms, primarily for our SaddleFit brand, but also other top saddle manufacturers in the industry.
News stories will range from scheduled SaddleFit events across the country, the applicant should be well-versed in the sport of rodeo at all levels: youth, high school, professional and everything in between. As a member of the SaddleFit team, applicants will also be expected to support cross-brand initiatives and be willing to collaborate with our saddle manufacturing partners.
It is worth noting that covering some of the largest timed rodeo events in the country is a company priority, so a familiarity with this is necessary.
As someone who will focus on optimizing our content on our websites and on social media, applicants should possess both creative and strategic qualities and be able to demonstrate how they employed those qualities uniquely on each platform, such as Facebook, Tik Tok, Instagram and YouTube. And because the foundation of the role is rooted in story creation, applicants must also possess an elevated understanding of AP style news writing and the ability to meet hard deadlines.
Professional Responsibilities:
- Sourcing images and video to illustrate the stories and deploy them across social media platforms.
- Plan and execute instructional video photoshoots and work with video editors to create SaddleFit content.
- Newsletter creation
- Editing marketing emails for authenticity
- Create graphic images in design platforms like Canva to bolster reach and impact.
- Travel to events to represent the SaddleFit and its strategic partners and provide robust social media coverage.
Professional Qualifications:
- Bachelor's degree in marketing, communications, English, or Journalism (required)
- 1-3 years' experience in Digital Media (required)
- Excellent verbal and written communication.
- Some understanding of all timed rodeo events at all levels of the sports.
- Proven ability to use still photography, audio, and short-form videos for marketing purposes across varied social media platforms.
- Ability to work on a team and independently is a must. This is a truly versatile role that will require the applicant to dive in where needed.
- Exceptional time-management qualities including creating, maintaining, and deploying multiple projects on set deadlines.
- Proficient in AP news writing and can employ best SEO practices.
- Must have proficiency in the following tools: MS Suite, Canva, Wordpress, Adobe Creative Suite - including Adobe Premier, Audition, Lightroom, and Photoshop.
About SaddleFit
SaddleFit is the first of its kind software that allows saddle buyers to find the best fitting saddle for their horse. This new technology is certain to change the saddle buying experience for all.
