Company Description
Photos by Lars specializes in creating compelling, motion-focused product photography and dynamic visuals for CPG brands. We craft bold, innovative content, including lifestyle photos and stop-motion videos, tailored to resonate with audiences and drive engagement across social media and advertising platforms. With a deep passion for creativity and client-focused solutions, we have helped food and beverage brands enhance their visual storytelling and build brand awareness. Based in Syracuse, NY, we aim to create extraordinary visual content that leaves a lasting impression for our clients.
Role Description
This is a paid part-time hybrid internship role for a Digital Marketing Intern based in Syracuse, NY. The intern will assist with creating and managing digital marketing campaigns, executing social media strategies, monitoring web analytics, and supporting online marketing efforts. Responsibilities also include collaborating with the team to enhance brand visibility and engagement across digital platforms. Some tasks may be completed remotely, with occasional in-office work required.
What You’ll Do (Digital Marketing – Primary Focus)
Content & Channel Management
- Help plan and execute a simple, repeatable content system across: Instagram + TikTok (short-form), LinkedIn, Pinterest, and our blog.
- Repurpose one core idea into multiple formats (post, short video, pin, LinkedIn post, blog snippet).
- Maintain a lightweight content calendar and keep us consistent week to week.
Blog + SEO (Ongoing)
- Support the blog with topic research, outlines, and drafting/editing posts (case studies, how-to’s, BTS breakdowns).
- Assist with basic SEO: keyword research, titles/meta descriptions, headings, internal linking, and image alt text.
- Track what’s working and suggest updates (refresh old posts, improve pages, add internal links).
Social Media Management
- Schedule and publish content on IG/TikTok and LinkedIn
- Engage with comments/DMs as needed.
- Capture behind-the-scenes content when you’re at shoots (or help organize it if shoots are remote).
Secondary Focus
- Help build a system for email marketing (newsletter and email sequences)
- Help build a partnership program for potential partners (agencies, designers, etc)
Who You Are
- Studying or interested in marketing, communications, design, or entrepreneurship.
- A strong writer with a natural ability to craft engaging content.
- Creative, self-motivated, and willing to take initiative.
- Familiar with (and eager to learn) Canva, Google Drive, scheduling tools, and basic analytics platforms.
Nice to Have (not required):
- SEO basics, Pinterest strategy, short-form editing (CapCut/Premiere), or experience writing blogs/case studies.
What You’ll Gain
- Real-world experience running multi-channel digital marketing for a creative business.
- Direct mentorship and fast feedback from a working entrepreneur/creative.
- Flexible schedule + hybrid setup.
- Opportunity to grow into a longer-term role as Photos by Lars expands.
How to Apply
Send:
- A short note about why this role fits you
- Any examples of your work (social posts, writing samples, a portfolio, or a project you’re proud of)
- Your Resume
