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Director of Marketing & Audience Growth (Volunteer)
PromiseStudios | Creative Production, Campaign Strategy & Audience Development
Organization Mentor A Promise (MAP) – PromiseStudios Division
Location Remote with NYC-based campaign collaboration as needed
Type Founding Leadership (Volunteer Executive Track or Structured Contract Role)
Reports To Creative Director, PromiseStudios
Works Closely With Photography, Film, Publishing, Fashion, Civic Innovation, Development Team, Data & Impact
About PromiseStudios
PromiseStudios is MAP’s creative production engine.
It houses
- Film
- Photography
- Publishing
- Fashion campaigns
- Visual storytelling
- Digital media production
Marketing within PromiseStudios is not institutional governance — it is creative amplification.
This division ensures that creative output reaches the right audiences with precision, emotional intelligence, and strategic clarity.
We build campaigns that convert attention into alignment.
Role Overview
We are seeking a
Director of Marketing & Audience Growth to lead campaign strategy, digital expansion, and audience development across PromiseStudios’ creative outputs.
This founding leadership role will
- Architect launch campaigns
- Oversee content rollout strategy
- Build audience segmentation systems
- Align storytelling with measurable growth objectives
The Director will ensure that creative production translates into
- Audience growth
- Engagement depth
- Institutional visibility
- Partnership attraction
This role requires both creative sensitivity and performance analytics discipline.
Key Responsibilities
- Develop and execute marketing campaigns for film, publishing, fashion, and civic launches
- Build audience growth strategy across digital platforms
- Establish content distribution architecture (email, social, partnerships, media)
- Collaborate with creative leads to align messaging with visual output
- Develop brand-aligned copy frameworks and campaign narratives
- Track performance metrics and optimize engagement strategies
- Oversee newsletter growth and segmentation strategy
- Support partnership visibility through strategic media positioning
- Ensure marketing materials align with MAP safeguarding and compliance standards
- Maintain timely, professional responsiveness via email and chat in Google Workspace
Qualifications
- Background in marketing, digital growth strategy, or creative campaign management
- Experience launching creative products or campaigns
- Strong understanding of audience analytics and engagement metrics
- Ability to translate creative work into structured marketing systems
- Experience collaborating with multidisciplinary creative teams
- Strong strategic writing and messaging skills
Preferred Skills
- Experience in nonprofit or mission-driven marketing
- Familiarity with social media growth and performance optimization
- Experience working with photographers, filmmakers, or publishing teams
- Knowledge of email marketing platforms and CRM tools
- Experience building launch campaigns from concept to execution
Commitment
- Founding leadership role
- Structured engagement (minimum 5–10 hours per week for executive volunteer track; scalable during major launches)
- Remote with NYC-based collaboration as needed
- 6-month minimum commitment preferred
What You’ll Build
- Campaign systems that amplify creative output
- Audience growth infrastructure
- Measurable engagement frameworks
- A disciplined rollout strategy for PromiseStudios initiatives
Creative work deserves strategic amplification.
Help ensure that every story we produce is not only powerful — but seen, heard, and sustained.
Thank you for your interest in volunteering with our organization. At this time, leadership volunteer opportunities are limited to individuals based in the United States due to legal, safeguarding, data-privacy, compliance, and programmatic requirements. We appreciate your interest in our mission and your understanding of these constraints.
