YouTube Growth Strategist & Consultant
About the Channel
We produce a tech/founder interview show and want aggressive YouTube growth in 2026. We already have strong production and post-production (long-form episodes, shorts, SEO clips, thumbnails, show notes). We’re looking for a modern YouTube growth consultant to own the growth system end-to-end: ideas → packaging → retention → distribution → testing.
What you’ll own
Programming & Content Strategy
• Build a repeatable content framework (series, formats, guest/topic angles)
• Turn interviews into “episodes people must click” (clear promise + tension + payoff)
• Create a 6–12 week content calendar based on audience demand and performance data
Packaging (CTR)
• Title systems: 5–10 strong options per episode with clear intent
• Thumbnail strategy: direction, creative briefs, A/B testing ideas
• Run a packaging testing cadence and report learnings weekly
Retention (Watch Time)
• First 30–90 seconds: hook/cold open strategy + restructure guidance
• Notes to the editor on pacing, pattern interrupts, and segments
• Improve audience retention and session time over time
Distribution + Collaboration
• Guest share system (kits + follow-up process)
• Cross-platform plan (LinkedIn + newsletter + community)
• Identify collabs/partner opportunities that create spikes
Paid Growth (Optional but a plus)
• Recommend and oversee YouTube promotions/ads to accelerate learnings & growth
• Develop test plans and scale when performance proves out
What success looks like
• CTR improvement on core uploads (packaging wins)
• Retention improvement in first 30–60 seconds (hook wins)
• Watch time growth month over month
• Consistent view velocity (more “hits” and fewer duds)
• Clear weekly strategy with measurable experiments and learnings
Requirements (non-negotiable)
• You have proof you’ve grown at least 1–2 channels from near-zero (sub 5K subs) to meaningful scale (ex: 50K–200K+) with documented metrics
• You can explain growth in terms of CTR, retention, watch time, returning viewers
• You can deliver concrete strategy docs and creative direction (not vague advice)
• You communicate clearly and move fast
Nice to have
• Experience with tech/business/interview formats
• YouTube ads experience
• Thumbnail/title creative direction experience
How to apply (must include)
1. A case study: channel link + starting point + end point + what you did + time window
2. Screenshots or a simple doc showing before/after CTR/retention/watch time
Compensation
We’re open to a monthly retainer