The NFL is hiring a Podcast Strategy & Insights Associate for its Audience Development Team. The Audience Development team is responsible for distributing and programming content across the NFL’s digital ecosystem, reaching millions of NFL fans each day. This role’s core mandate is to oversee the NFL Podcast Network including developing future slate strategy, analyzing performance across distribution points, and providing actionable insights that grow audiences and deliver long-term value for the NFL and its audio partners. The ideal candidate is a strong self-starter who can combine an interest in the audio landscape with creative thinking and a foundation in analytics. Core responsibilities include deep-dive analysis to develop future slate strategy, delivering performance insights, developing and executing promotional strategy across internal and external endpoints and monitoring industry macro trends. This role collaborates with Business Development, NFL Production, Programming, NFL Clubs and external partners.
Responsibilities
- Collaborate with NFL’s audio partners and NFL production to develop the NFL Podcast Network’s show slate strategy through deep-dive analysis
- Assess podcast performance across all audio and video endpoints including iHeart App, Apple Podcasts, Spotify, YouTube, free ad-supported TV, etc. to optimize programming and uncover growth opportunities.
- Partner with Business Development to project consumption and performance for the entire slate across all distribution platforms.
- Provide weekly, quarterly, and annual reporting for podcast performance across key digital touch points to ensure alignment with programming and broader organizational goals.
- Lead promotional programming strategy and execution across all NFL Digital touchpoints including FAST, NFL App, NFL Daily Newsletter, NFL.com, and across podcast channels.
- Oversee social clip workflow to distribute viral clips from podcasts to all social channels and YouTube.
- Provide best practices to NFL Clubs including in-depth analysis of Club produced podcasts providing insights that improve performance.
- Coordinate between NFL Clubs and league audio partners to address Club concerns and troubleshoot as needed.
- Ad hoc content analysis as requested by leadership, Business Development and production teams.
- Assist on other projects and tasks as needed.
Required Qualifications
- Bachelor’s degree required
- 2 to 4 years of experience in media or podcast space with a deep knowledge of the sports and media ecosystems.
- 1+ years of analytical experience working with complex data sets and analytical tools including but not limited to Triton, Omny, YouTube Analytics, PowerBI, etc.
- Exceptional project management and organizational skills with attention to detail and ability to proactively identify and address new areas of opportunity.
- Comfortable and confident presenting to senior leadership across League and NFL Clubs.
- Proven experience working in data-driven environments, building compelling narratives using data insights to inform key business decisions.
- Proficiency in Excel, PowerPoint, etc. with the ability to convert data into clear, concise visualizations.
Other Key Attributes / Characteristics
- Ability to multi-task, manage deadlines and work in a busy environment
- Strong verbal and written communication skills
- Strong organizational and prioritization skills
- Ability to collaborate with internal colleagues and external partners
Terms / Expected Hours of Work
- NFL employees are required to work 40 hours per week.
- This job posting is for a position with one of the NFL’s third-party agency partners that provides services to the NFL. The individual selected for this role will be an employee of that third-party agency and not the NFL. All compensation, benefits, and other terms and conditions of employment are handled by the agency. The assignment to provide services to the NFL will be limited in duration but may be extended for an additional period by agreement between the NFL and the agency.
Salary / Pay Range
This job posting contains a pay range, which represents the range of salaries or hourly rates that the NFL believes, in good faith, at the time of this posting that it might be willing to pay for the posted job in the location(s) specified. The NFL expects to hire for this position near the middle of the range. Only in truly rare and exceptional circumstances, where an external candidate has experience, credentials or expertise that far exceed those required or expected for the position, would the NFL consider paying a salary or rate near the higher end of the range.
Salary
$35—$45 USD
Benefits Information
To learn more about our comprehensive benefits offerings, please visit: NFL BENEFITS
At the NFL, in-person work at our offices is a top priority because it allows us to collaborate more effectively, build stronger connections, and maintain the culture that drives our success. This role requires onsite presence at an NFL office or stadium location, and remote and/or hybrid working options are not offered.
NO RELOCATION ASSISTANCE WILL BE PROVIDED.
The NFL is committed to building an inclusive work environment that reflects our incredible fan base. We provide an environment of mutual respect where equal employment opportunities are available to all employees and applicants without regard to status as protected by applicable federal, state, and local laws.
Who We Are
NFL Core Values:
- Respect: Everyone matters. We celebrate diverse opinions, honor hard work, and value every contribution.
- Integrity: We do what's right, even when it's tough. We hold ourselves accountable and always follow through.
- Team Responsibility: We support each other and our communities. No one is bigger than the game, and every action impacts others.
- Resiliency: We set high standards, overcome adversity, and adapt to challenges, always striving for excellence.
NFL Leadership Attributes
- Build Talent: We develop and nurture potential, empowering individuals to grow and succeed.
- Execute: We take action with precision, delivering results that drive our goals forward.
- Inspire: We motivate others through vision, energy, and a commitment to excellence.
- Live Our Values: We embody our core principles in every decision and action.
- Know the Business: We stay informed, understand our industry, and make decisions that strengthen our position.
- Think Big: We challenge the status quo, envision bold possibilities, and strive for transformative impact
Who You Are
Talent Attributes: What we expect for our employees:
- Embody an enthusiastic, proactive can-do attitude
- Embrace grit, free from ego or entitlement
- Excel as a relationship builder, with the ability to influence
- Eager learner, driven by passion rather than just ambition
- Encompasses an incredible work ethic with an agile mindset
