About Us:
Trade With the Pros (tradewiththepros.com) is a leading financial education company focused on helping individuals learn how professional traders think, plan, and execute in real markets. Through live workshops, educational programs, and ongoing member experiences, we connect students with experienced professionals and practical trading education designed for real-world application. We are execution-driven, fast-moving, and focused on results.
Position Overview
Trade With the Pros is seeking a Email Marketing Specialist to own and scale our email marketing and lifecycle communication strategy. This role is responsible for building automated customer journeys, member communications, lead nurturing, re-engagement campaigns, and event marketing - with a primary goal to increase engagement, improve conversion rates, and drive revenue growth
This is a hands-on role for someone who takes ownership, thrives in imperfect systems, and knows how to turn strategy into execution.
Key Responsibilities
- Own and manage lifecycle email programs across key audience segments.
- Design, build, and optimize automated customer journeys that nurture, convert, and retain members.
- Write compelling email copy that educates, increase engagement, and drives action.
- Develop value-based content that keeps prospects and students engaged throughout their journey.
- Segment audiences and personalize messaging based on behavior, engagement, and lifecycle stage.
- Monitor campaign performance and report on engagement, conversion, and revenue impact.
- Manage email deliverability, list health, and CRM best practices.
- Partner with sales, operations, accountability, and marketing teams to support launches, events, and business initiatives.
What Success Looks Like
- Improved conversion rates
- Higher engagement across lead nurture and student communication campaigns
- Improved reactivation of dormant and inactive leads
- Strong email deliverability and healthy database engagement
- Automated journeys that consistently move prospects through the funnel
- Campaigns that launch accurately, consistently, and on schedule
- Measurable impact on revenue, retention, and student engagement
This role is for someone who
- Understands lifecycle marketing and customer journey automation
- Can balance strategy, content creation, and execution
- Takes ownership and gets things done without waiting for perfect conditions
- Is analytical enough to understand what the data is saying and creative enough to act on it.
- Enjoys testing, learning, and continuously improving performance
- Thrives in a fast-paced environment where priorities can evolve
Qualifications:
- 3+ years of experience in email marketing, lifecycle marketing, or marketing automation
- Proven ability to write email copy that balances education, engagement, and conversion
- Hands-on experience with CRM and email marketing platforms such as HubSpot, GoHighLevel, ActiveCampaign or similar tools
- Strong understanding of segmentation, audience management, list hygiene, and deliverability
- Experience building, managing, and optimizing automated email sequences from scratch
- Strong analytical skills with the ability to interpret campaign performance and make data-driven recommendations
- Financial publishing, education, membership, or subscription-based business experience is a plus
Benefits:
- Competitive salary and performance-based bonuses.
- Opportunities for professional development and growth within the company.
- Access to exclusive trading resources and educational content.
- Flexible work environment with options for remote work.
- Health, dental, and vision insurance.
- Paid time off and company holidays.
- 401k and Healthcare Benefits included.
