About The Role
The role owns the content strategy and production engine end-to-end, translating technical product value into compelling narratives that drive organic growth and enterprise pipeline.
The content marketing manager partners closely with product marketing, SEO specialists, and demand-generation teams to build authoritative content across blogs, whitepapers, and technical guides.
Key Responsibilities
- Develop and execute a comprehensive B2B tech content strategy aligned with organic growth and pipeline targets
- Write and edit high-intent technical blog posts, whitepapers, case studies, and email campaigns
- Optimize all published assets for SEO using tools like Ahrefs, SEMrush, and Google Search Console
- Manage the editorial calendar and collaborate with freelance writers, designers, and subject matter experts
- Analyze content performance metrics using GA4 and HubSpot to iterate on distribution and messaging
- Establish brand voice guidelines and ensure editorial consistency across all digital channels
What We Are Looking For
- 4-7 years of B2B content marketing experience within high-growth technology or SaaS companies
- Proven track record of scaling organic traffic and generating pipeline through long-form content
- Deep familiarity with SEO best practices, keyword research tools, and CMS platforms like WordPress or Webflow
- Exceptional writing, editing, and storytelling skills with a portfolio of published technical work
- Bachelor's degree in Marketing, Journalism, English, or equivalent practical experience
- Bonus: Experience managing localized content or producing data-driven industry research reports
